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Ratings News - 11th March 2014

Today's Early Overnight Ratings

This table shows the early overnight ratings. These ratings are normally adjusted later in the day when all the ratings have been consolidated to take into account any local preemptions and/or overruns. You can find all the final adjusted numbers in our Ratings Database. (See the About section below for details about ratings)

If you are new to ratings or still confused, we recommend you read this excellent Ratings FAQ.

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Early Ratings Analysis

The analysis below is based on the early household numbers and are NOT the same as the numbers that will be posted in the above table later. (See the About section below)

For more information on the Nielsen Ratings see this Wikipedia Entry.

NOTE: The opinions expressed here are NOT those of SpoilerTV but of the Author of this Article, Marc Berman.

Monday 3/10/14 Metered Markets
Solid Sampling for the Premiere/Preview of NBC Drama “Believe”

NBC 8.1/13
ABC 7.1/11
CBS 4.6/ 7
Fox 4.0/ 6
CW 0.8/ 1

-Percent Change from Year-Ago Evening – Monday 3/11/13:
NBC: +145, CW: +14, CBS: + 7, Fox: – 2, ABC: – 7


“The Voice” (NBC), “The Bachelor” (ABC), “How I Met Your Mother” (CBS), “The Bachelor: After the Final Rose” (ABC), “Believe” (NBC)

-Losers (excluding repeats):
“Star-Crossed” (CW), “Beauty and the Beast” (CW)


-Ratings Breakdown:
NBC opened the week on another winning overnight note, besting No. 2 ABC (which featured the season-finale of “The Bachelor”) by 14 percent in households. Two-hours of “The Voice” topped the evening with an 8.7 rating/13 share from 8-10 p.m. (peaking in the 9:30 p.m. half hour at a 9.1/14). And it led into the series premiere/preview of J.J. Abrams drama “Believe” at a second-place 6.8/11 in the overnights in the 10 p.m. hour. Comparably, “Believe” was on par with regularly scheduled time period occupant “The Blacklist,” and it outdelivered failed year-ago drama “Deception” (2.5/ 4 on 3/11/13) by a whopping 172 percent.

Keep in mind, of course, that “Believe” will have a more difficult time attracting an audience in its regularly scheduled Sunday 9 p.m. hour (out of new reality/competition “American Dream Builders” and into new drama “Crisis”). But it did get amply sampled, which is what NBC was hoping for. Yes…lead-in still does matter.

In season-finale news, ABC’s “The Bachelor” was on the map with a 7.0/11 in the household overnights from 8-10 p.m., which was only five percent below the 7.4/12 for the season-ender on the year-ago evening. And it led into annual special “The Bachelor: After the Final Rose” at a dominant 7.4/12 at 10 p.m.

On CBS, “How I Met Your Mother,” which concludes on March 31, finished third in the 8 p.m. half-hour with a 5.4/ 9. Comparably, that will be more than enough to resonate demographically opposite the heavy non-scripted competition on ABC and NBC. Next was an encore of “2 Broke Girls” at a 3.9/ 6 at 8:30 p.m. (#4), followed by an original “Mike & Molly” (#3: 5.2/ 8), a repeat of “Mom” (#3: 4.1/ 6) and drama entry “Intelligence” (#3: 4.4/ 7), which is a stronger option than recent entry “Hostages” but still not enough to warrant a second season. Note the CBS: The potential new spin-off of “CSI” could be a good fit Monday at 10 p.m.

Elsewhere, “Bones” on Fox (#3: 4.4/ 7) led into a 3.6/ 5 in the overnights (#4), for just-renewed “The Following,” which dropped by 32 percent from the 5.3/ 8 on the year-ago evening. And The CW barely registered with its low-rated combination of recent entry “Star-Crossed” (#5: 0.8/ 1) and sophomore “Beauty and the Beast” (#5: 0.7/ 1). Tick, tock…that cancellation clock is ticking!

Source: Nielsen Media Research data

About the Daily Ratings

Each day (except Sunday) during the main TV Season we post the TV Ratings for the previous nights primetime shows for the major broadcast networks (ABC, CBS, CW, FOX, NBC). Cable Network ratings will be added to the Ratings Database.

The first item that gets posted (normally around 2pm GMT) is the early overnight analysis based on the early household numbers (these are not the same as the Total Viewers and 18-49 Demo numbers that are posted later).

Next, if available, we will post the Top 25 Market 18-49 Ratings to give you a rough idea of the ratings to following.

Later on (normally between 4pm-5pm GMT) we post the official early overnight Total Viewers and 18-49 Demo numbers in the table above.

Finally, later in the evening (10pm-11pm GMT) or the following day, the final adjusted ratings numbers are released, these are then posted in the Ratings Database. The Final Adjusted numbers are what we use for all our Renew/Cancellation Tables, Full Season Tables, Ratings Scorecards etc (see below). Friday's Final Adjusted Ratings are normally available on the following Monday.

Additional Ratings Resources

If you’re interested in Ratings/Renewals/Cancellations then we have a number of resources here at SpoilerTV that we recommend you check out.

Our Cancellation/Renewal predictions for the current season.
Ratings Database
Historical Ratings Database for nearly all major US shows going back to their first episodes.
Full Season Tables
The current season full ratings tables for both Total Viewers and 18-49 Demos
Ratings Scorecard
See how all the shows stack up against each other in the Ratings Scorecard Table.

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