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Ratings News - 9th May 2013 (Full Tables Posted)

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Today's Early Overnight Ratings

This table shows the early overnight ratings. These ratings are normally adjusted later in the day when all the ratings have been consolidated to take into account any local preemptions and/or overruns. You can find all the final adjusted numbers in our Ratings Database. (See the About section below for details about ratings)



Early Ratings Analysis

The analysis below is based on the early household numbers and are NOT the same as the numbers that will be posted in the above table later. (See the About section below)

For more information on the Nielsen Ratings see this Wikipedia Entry.

NOTE: The opinions expressed here are NOT those of SpoilerTV but of the Author of this Article, Marc Berman.

Wednesday 5/08/13
Metered Market Results

Household
Rating/Share
Fox 7.5/12
CBS 6.3/10
NBC 5.1/ 8
ABC 4.6/ 7
CW 1.7/ 3

———-

-Percent Change from Year-Ago Evening – Wednesday 5/10/12:
CW: +89, NBC: +50, CBS: -10, NBC: -15, Fox: -33

———-

-Winners:
“The Voice” (NBC), “Survivor: Caramoan” (CBS), “Arrow” (CW), “Modern Family” (ABC), “Criminal Minds” (CBS), “CSI” (CBS)

-Fading Fast:
“American Idol” (Fox)

-Losers (excluding repeats):
“Family Tools” (ABC)

———-

-Ratings Breakdown:
Two-hours of diluted “American Idol” led Fox to another Wednesday overnight victory, with a 7.5 rating/12 share from 8-10 p.m. But, year-to-year, that was a loss of a hefty 33 percent. And a 6.0/10 for competing “The Voice” from 8-9 p.m. on NBC should be more than enough to hold a wide advantage over the first half of “American Idol” among adults 18-49 (and other key young adult demos).

Despite facing “The Voice,” CBS’ consistent “Survivor” Caramoan” remained just that at a second-place 6.1/10, which was just five percent below the year-ago evening. SPOILER ALERT: Skip the remainder of this paragraph if you have not seen the episode of “Survivor” yet. For a series on the air for 12 years, the outcome of that tribal council last night was one of the most brutal yet addictive events in history of reality television. While the goal of any season is to outwit, outplay and outlast, Dawn voting out Brenda means the once beloved contestant is now nothing more than a sobbing villainess. At least Cochran was wise enough to speak more honestly at tribal. Note to Dawn: If you do make it to the top 2, better have plenty of Kleenix handy. You deserve to be skewered.

In week two news, competing ABC sitcom “Family Tools” sunk to a 3.5/ 6 in the overnights at 8:30 p.m., which was 15 percent below its already disappointing debut (4.1/ 7 on May 1) and 26 percent below lead-in “The Middle” (#4, 4.7/ 8 at 8 p.m.). Tick, tock…the cancellation clock is ticking. Over at The CW was competing “Arrow” at a solid 2.0/ 3, which was a massive 186 percent above year-ago time period occupant “America’s Next Top Model: British Invasion” (0.7/ 1 on 5/09/12).

At 9 p.m., veteran “Criminal Minds” on CBS, which is still in conversations to renegotiate contracts, finished second overall behind “American Idol” with a 6.5/10 from 9-10 p.m. Comparably, that was 12 percent below the 7.4/11 on the year-ago evening. The standout on ABC, of course, was “Modern Family” at a 6.7/10 in the 9 p.m. half-hour (#2), which will also likely beat competing “American Idol” among adults 18-49. But recently introduced lead-out “How To Live With Your Parents (For the Rest of Your Life”) slipped a fourth-place 4.2/ 7 at 9:30 p.m., which put the overnight retention out of “Modern Family” at 63 percent. One year earlier, however, former time period occupant “Don’t Trust the B____ in Apartment 23” held only 58 percent of the “Modern Family” lead-in (4.4/ 7 vs. 7.6/12).

With improved lead-in support (yes…it still matters), “Law & Order: SVU” on NBC perked up to a 4.7/ 7 (#4) from 9-10 p.m. Comparably, “SVU” was 114 percent above year-ago occupant “Rock Center With Brian Williams” (2.2/ 3 on 5/09/12). And “Supernatural” on The CW capped off the hour with a last-place 1.4/ 2, which was 30 percent below lead-in “Arrow.” The young adult demo retention, however, should be closer.

Tops in the overnights at 10 p.m. was granddaddy “CSI” on CBS at a 7.2/12, which was up by 16 percent year-to-year. Next was “Chicago Fire” on NBC at a 4.5/ 8, which remains a flawless fit out of “Law & Order” SVU,” followed by on-the-fence “Nashville” on ABC at a 4.1/ 7. To renew or not to renew: that is the question ABC faces with “Nashville,” which could snag a second season based on the potential Emmy attention.

Source: Nielsen Media Research

Source: Marc Berman@tvmediainsights

About the Daily Ratings

Each day (except Sunday) we post the TV Ratings for the previous night.

The first item that gets posted (normally around 2pm GMT) is the early overnight analysis based on the early household numbers (these are not the same as the Total Viewers and 18-49 Demo numbers that are posted later).

Later on (normally between 4pm-5pm GMT) we post the official early overnight Total Viewers and 18-49 Demo numbers in the table above.

Finally, later in the evening (10pm-11pm GMT) or the following day, the final adjusted ratings numbers are released, these are then posted in the Ratings Database. The Final Adjusted numbers are what we use for all our Renew/Cancellation Tables, Full Season Tables, Ratings Scorecards etc (see below)

Additional Ratings Resources

If you’re interested in Ratings/Renewal/Cancellations then we have a number of resources here at SpoilerTV that we recommend you check out.

Renew/Cancel
Our Cancellation/Renewal predictions for the current season.
Ratings Database
Historical Ratings Database for nearly all major US shows going back to their first episodes.
Full Season Tables
The current season full ratings tables for both Total Viewers and 18-49 Demos
Ratings Scorecard
See how all the shows stack up against each other in the Ratings Scorecard Table.

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