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Ratings News - 27th March 2013 (Full Tables Posted)

Today's Early Overnight Ratings

This table shows the early overnight ratings. These ratings are normally adjusted later in the day when all the ratings have been consolidated to take into account any local preemptions and/or overruns. You can find all the final adjusted numbers in our Ratings Database. (See the About section below for details about ratings)

Early Ratings Analysis

The analysis below is based on the early household numbers and are NOT the same as the numbers that will be posted in the above table later. (See the About section below)

For more information on the Nielsen Ratings see this Wikipedia Entry.

NOTE: The opinions expressed here are NOT those of SpoilerTV but of the Author of this Article, Marc Berman.

Metered Market Tuesday Ratings
CBS Wins; NBC Most Improved Thanks to “The Voice”

Tuesday 3/26/13
Metered Market Results

CBS 8.7/14
ABC 7.0/11
NBC 4.7/ 8
Fox 2.9/ 5
CW 0.6/ 1


-Percent Change from Year-Ago Evening – Tuesday 3/28/12:
NBC: +38, Fox: +12, CBS: -12, ABC: -22, CW: -45


“NCIS” (CBS), “The Voice” (NBC), “Dancing With the Stars” (ABC), “NCIS: Los Angeles” (CBS)

-Losers (excluding repeats):
“Go On” (NBC), “The New Normal” (NBC), “The Mindy Project” (Fox), “Golden Boy” (CBS), “Smash” (NBC)


-Ratings Breakdown:
NBC was back in Tuesday business thanks to “The Voice,” with a year-to-year overnight rating rise of 38 percent. And NBC will certainly narrow the winning gap among adults 18-49. But the one-two punch of dramas “NCIS” (#1 for the evening: 11.6 rating/19 share) and “NCIS: Los Angeles” (#2: 9.2/14) from 8-10 p.m. led dominant CBS to a 24 percent overall advantage above second-place ABC. “NCIS: Los Angeles” featured the conclusion of the two-part “NCIS: Red” backdoor spin-off pilot.

The one Tuesday question mark on CBS remains recent entry “Golden Boy,” which slid to a 5.5/10 (#2) in the overnights at 10 p.m. Comparably, that was 18 percent below competing “Body of Proof” on ABC (#1: 6.7/12), which got a lift out of the live “Dancing With the Stars” results show, and it trailed year-ago occupant “Unforgettable” (6.8/11 on 3/27/12) by 19 percent. Retention for “Golden Boy” out of the 9:30 p.m. portion of “NCIS: Los Angeles” (9.1/14) was also lacking at 60 percent.

In week two news, ABC reality/competition “Splash” (opposite “NCIS” and “The Voice”) finished third in the 8 p.m. hour with a 4.7/ 8. Comparably, that was 27 percent below the 6.4/10 for its debut one week earlier (which translated into 9.02 million viewers and a 2.6 rating/8 share among adults 18-49, based on the Live Plus Same Day data). Given the competition, this is an acceptable performance for “Splash.”

Next on ABC was the first live results show of season for “Dancing With the Stars” at a first-place 9.7/16 at 9 p.m., which built by 102 percent from the 8:30 p.m. portion of “Splash” (4.8/ 8). Aforementioned “Body of Proof” won the 10 p.m. hour with a 6.7/12.

Over at NBC, “The Voice” was on the map with a second-place 8.4/13 in the overnights at 8 p.m., which will easily top the evening among adults 18-49 (and other key young adult demographics). Comparably, this was a rise of 47 percent from the first Tuesday edition of “The Voice” last year (5.7/ 9 on 4/03/12), and four percent from last fall’s Tuesday debut (8.1/13 on 9/11/12).

Lead-out NBC comedies “Go On” and “The New Normal” got a boost out of “The Voice,” but a third-place 3.7/ 6 for the reunion of Matthew Perry and Courteney Cox on “Go On” at 9 p.m. held only 42 percent of the 8:30 p.m. portion of “The Voice” (8.9/14). And “The New Normal” slid to a 2.5/ 4 at 9:30 p.m. (#3). All things considered, there are not renewable overnights for both comedies.

“Smash” on NBC at 10 p.m., which moves to Saturday on April 6 to burn-off its remaining episodes, finished a distant third with a 2.5/ 4.

Elsewhere, time period filler “Hell’s Kitchen” on Fox finished fourth in the 8 p.m. hour with a 3.4/ 6. And that led into already renewed sitcoms “New Girl” (#4: 3.0/ 5), which dipped by 17 percent year-to-year, and freshman “The Mindy Project” (#4: 2.0/ 3), which is not necessarily worthy of a second season. The CW populated the evening with a repeat of animated 1971 special “Here Comes Peter Cottontail” (#5: 0.7/ 1) and a repeat of “Beauty and the Beast” (#5: 0.5/ 1), which is expected to face the axe in the near future.

Source: Nielsen Media Research

Source: Marc Berman@tvmediainsights

About the Daily Ratings

Each day (except Sunday) we post the TV Ratings for the previous night.

The first item that gets posted (normally around 2pm GMT) is the early overnight analysis based on the early household numbers (these are not the same as the Total Viewers and 18-49 Demo numbers that are posted later).

Later on (normally between 4pm-5pm GMT) we post the official early overnight Total Viewers and 18-49 Demo numbers in the table above.

Finally, later in the evening (10pm-11pm GMT) or the following day, the final adjusted ratings numbers are released, these are then posted in the Ratings Database. The Final Adjusted numbers are what we use for all our Renew/Cancellation Tables, Full Season Tables, Ratings Scorecards etc (see below)

Additional Ratings Resources

If you’re interested in Ratings/Renewal/Cancellations then we have a number of resources here at SpoilerTV that we recommend you check out.

Our Cancellation/Renewal predictions for the current season.
Ratings Database
Historical Ratings Database for nearly all major US shows going back to their first episodes.
Full Season Tables
The current season full ratings tables for both Total Viewers and 18-49 Demos
Ratings Scorecard
See how all the shows stack up against each other in the Ratings Scorecard Table.

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