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'Restated' ABC Premiere Week Ratings

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Here is the list of updated numbers

22nd September Forever 1.5
23rd September Marvel’s Agents of S.H.I.E.L.D. 2.0
23rd September Forever 1.7
24rd September The Middle 2.1
24rd September The Goldbergs 2.4
24rd September Modern Family 3.8
24rd September Black-ish 3.3
24rd September Nashville 1.4
25rd September Grey’s Anatomy 3.1
25rd September Scandal 3.8
25rd September How to Get Away With Murder 3.8
28rd September Once Upon a Time 3.5
28rd September Resurrection 2.2
28rd September Revenge 1.3

Based on Nielsen’s restated National Live + Same Program Ratings for 2014-15 season premiere week (9/22-9/28/14), ABC’s key Primetime, News and Late-Night highlights held:

· ABC’s primetime was #1 in the non-sports weekly averages with 6 of the Top 15 non-sports shows (most for any net), including the Top 2 dramas, #1 new comedy and #1 new drama.

· World News Tonight with David Muir ranked #1 during season premiere week in Adults 25-54 for the first time in 7 years

· GMA won season premiere week in Total Viewers, AD25-54 and AD18-49 with an 8-year high in the key news demo

· This Week earned its strongest season premiere week performance in 6 years

· Jimmy Kimmel Live posted its most-watched-ever season premiere week and defeated Fallon on Thursday

· Scandal opened with a series high in its new Thursday 9pm slot

· How to Get Away with Murder was TV’s top 10pm drama debut in 2 years

· black-ish delivered the best retention for any comedy debut out of Modern Family in 5 years

· Once Upon A Time opened 33% higher than a year ago to deliver the series’ highest rating in 2 years

· Forever built from its first to second telecast by 13% and was ABC’s top-rated fall debut in the hour in 4 years

· The Goldbergs built on its lead-in by 14% to deliver the series 2nd-highest-ever rating.

· Resurrection beat The Good Wife by 69% and was up from its May finale to its best number since March

Overall Primetime Highlights:

Based on Nielsen’s non-sports primetime averages, ABC led the opening week of the season in Adults 18-49 (2.2 rating). Looking at ratings to the hundredth, ABC (2.24 rating) outdelivered NBC by 3% (2.18 rating), CBS by 15% (1.94 rating) and Fox by 28% (1.78 rating).

In the restated numbers, ABC aired 6 of premiere week’s Top 15 non-sports TV programs in Adults 18-49 (more than any other net), including the No. 1 new series (“How to Get Away with Murder”), the No. 1 new comedy (“black-ish”) and the Top 2 dramas (“Scandal” and “How to Get Away with Murder”): “Modern Family” (3.8 rating), “Scandal (3.8 rating) and “How to Get Away with Murder” (3.8 rating) tied at No. 7, “Once Upon A Time” (3.5 rating) – No. 10, “black-ish” (3.3 rating) – No. 12 and “Grey’s Anatomy” (3.1 rating) – No. 15. CBS, NBC and Fox each placed 3 programs in the non-sports Top 15.

Key Time Period Highlights for Prime:

In its regular Tuesday 10:00 p.m. time slot, ABC’s “Forever” was up 31% from the year-ago drama debut in the hour in Adults 18-49 (1.7 rating vs. 1.3 rating for “Lucky 7”), ranking as the Net’s top-rated Tuesday 10:00 p.m. fall series debut in 4 years – since 9/21/10. In fact, in a rare feat for a new series, “Forever” grew over its Monday preview by 13% in Adults 18-49 (1.7 rating vs. 1.5 rating).

Building on its Adult 18-49 lead-in (+14% - 2.4 rating vs. 2.1 rating) in its new Wednesday 8:30 p.m. slot, “The Goldbergs” was ABC’s top-rated comedy premiere in the half-hour in 3 years – since 9/28/11. In its new earlier time period, “The Goldbergs” scored the series’ 2nd-highest-ever number, behind only its year-ago debut coming out of the “S.H.I.E.L.D.” opener on a Tuesday at 9:00 p.m.

Dominating the Wednesday 9:30 p.m. half-hour in Adults 18-49 (3.3 rating), ABC’s “black-ish” delivered impressive hold of its “Modern Family” lead-in (87% - 3.3 rating vs. 3.8 rating), marking the best lead-in retention for a regular comedy debut in the slot and best in 5 years in young adults (since 9/23/09).

Shifting back an hour into its new Thursday 9:00 p.m. slot, “Scandal”opened its 4th season at a series high in Adults 18-49 (3.8 rating), building over the year-ago premiere by 8% (3.6/10 on 10/3/13).

Holding 100% of “Scandal’s” Adults 18-49 lead-in, ABC’s “How to Get Away with Murder” (3.8 rating) equaled TV’s top-rated 10:00 p.m. drama debut in 2 years– since 9/17/12, matching the year-ago “Blacklist” debut.

Building sharply on its lead-in Sunday at 8:00 p.m., ABC’s 4th season opener of “Once Upon A Time” took second to the NFL game in the hour and dominated its CBS drama competition with Adults 18-49, more than doubling “Madam Secretary” (+150% - 3.5 rating vs. 1.4 rating). Topping its 2-hour May finale by 52% in Adults 18-49 (2.3 on 5/11/14), “Once Upon A Time” equaled its highest rating in 2 years – since 9/30/12. In addition, the ABC drama was up from its year ago opener by 33% in Adults 18-49(2.6 on 9/29/13).

Sunday at 9:00 p.m., ABC’s “Resurrection” season premiere defeated CBS’ competing “The Good Wife” by 69% in Adults 18-49 (2.2 rating vs. 1.3 rating). “Resurrection” was up from where it finished out its first season, outpacing its May finale by 5% in Adults 18-49 (2.1 rating on 5/4/14) to match its top rating since March – since 3/30/14.


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