SYFY’S HELIX PREMIERE SETS NEW CHANNEL RECORDS IN L+3 GROWTH
REACHES EPIDEMIC PROPORTIONS WITH 64 PERCENT GAIN AMONG ADULTS 18-49, 57 PERCENT AMONG ADULTS 25-54 AND 53 PERCENT AMONG TOTAL VIEWERS
NEW YORK – January 15, 2014 – Intensifying the infection of the American television audience, Syfy’s new drama Helix shattered channel ratings records for L+3 growth, soaring 64 percent in Adults 18-49 (1.2 million), 57 percent among Adults 25-54 (1.4 million) and 53 percent among total viewers (2.8 million).
This feverish percentage and absolute L+SD to L+3 growth for the Helix debut (Friday, January 10 at 10PM) are the highest for any Syfy original series premiere since Nielsen first recorded L+3 in 2007.
The Helix 24-hour marathon, which ran through Saturday, January 11 at 10:00PM, reached 9 million unduplicated total viewers, based on L+SD and L+3.
REACHES EPIDEMIC PROPORTIONS WITH 64 PERCENT GAIN AMONG ADULTS 18-49, 57 PERCENT AMONG ADULTS 25-54 AND 53 PERCENT AMONG TOTAL VIEWERS
NEW YORK – January 15, 2014 – Intensifying the infection of the American television audience, Syfy’s new drama Helix shattered channel ratings records for L+3 growth, soaring 64 percent in Adults 18-49 (1.2 million), 57 percent among Adults 25-54 (1.4 million) and 53 percent among total viewers (2.8 million).
This feverish percentage and absolute L+SD to L+3 growth for the Helix debut (Friday, January 10 at 10PM) are the highest for any Syfy original series premiere since Nielsen first recorded L+3 in 2007.
The Helix 24-hour marathon, which ran through Saturday, January 11 at 10:00PM, reached 9 million unduplicated total viewers, based on L+SD and L+3.
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