Ratings News - 3rd April 2012 *Full Tables Added*

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Metered Market Monday Ratings
ABC Leads; Basketball Championship Ignites CBS

Monday 4/02/12
Metered Market Results

Household
Rating/Share
ABC 11.1/17
CBS 8.9/14
NBC 6.1/ 9
Fox 5.0/ 8
CW 0.7/ 1

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-Percent Change from Year-Ago Evening – Monday 4/04/11
NBC and Fox: +79 each, CW: +40, CBS: - 9, ABC: -15

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-Winners:
Dancing With the Stars (ABC), The Voice (NBC), NCAA Basketball Championship (CBS)

-Losers (excluding repeats):
Gossip Girl (CW), Hart of Dixie (CW)

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-Ratings Breakdown:
ABC opened the week on a winning overnight note thanks to Dancing With the Stars, with a 25 percent advantage over basketball-populated CBS. Next was the home of The Voice, NBC, which will easily beat ABC among adults 18-49; followed by Fox and lowly The CW.

Dancing With the Stars on ABC was the top-rated show of the evening, with 12.4 rating/19 share from 8-10 p.m. Compared to the year-ago evening (15.3/23 on 4/05/11), however, this was down by 19 percent. Here is the half-hour breakdown:

Dancing With the Stars (ABC)
8:00 p.m.: 11.4/18 (#1)
8:30 p.m.: 12.3/19 (#1)
9:00 p.m.: 13.0/19 (#1)
9:30 p.m.: 12.9/19 (#1)

Lots of tears were shed last night as each contestant remembered the most memorable year of their lives. My pick to exit this evening: Gavin DeGraw.

Dancing With the Stars led into Castle, which dipped to second behind basketball on CBS with an 8.4/13 in the overnights at 10 p.m.

Keeping in mind that results for any live sporting event are always approximate, The NCAA Basketball Championship on CBS (Kansas vs. Kentucky) averaged an estimated 11.7/18 for the primetime portion from 9:15-11 p.m. Combined with a 12.5/22 in the 11 p.m. half-hour, basketball scored an approximate 11.9/19 from 9:15-11:30 p.m. Once year earlier, the basketball match-up (U Conn vs. Butler) was almost identical at a 12.0/19 on 4/04/11 (and that translated into 20.06 million viewers and a 7.1/18 among adults 18-49, based on the Live Plus Same Day results).

Earlier in the evening on CBS were encore telecasts of 2 Broke Girls (#4: 4.2/ 7) and Two and a Half Men (#4: 4.3/ 7) from 8-9 p.m.

With basketball in the competitive mix, The Voice on NBC was below average at a 6.8/11 from 8-10 p.m. (versus a 7.7/12 one week earlier). But this was still almost triple the average of a repeat of Chuck (1.7/ 3) and an original installment of failed drama The Event (2.9/ 4) on the year-ago evening. Already renewed Smash capped off the evening for NBC with a third-place 4.6/ 7 at 10 p.m. (which was 19 percent below older skewing year-ago occupant Harry’s Law).

Over at Fox, just renewed Bones moved into the Monday 8 p.m. hour with a third-place 5.6/ 9. And that led into relocated and soon-to-conclude House at a fourth-place 4.5/ 7 at 9 p.m. The time was right, no doubt, for House to end.

Last, and very least was CW duo Gossip Girl (0.9/ 2) and Hart of Dixie (0.6/ 1), which should both be exiting this spring.

Source: Nielsen Media Research data

Source: Marc Berman@TVMediaInsights