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Ratings Analysis - Friday October 1 - Thursday October 6 By Chris Roberts


Week 2 Analysis ratings
This covers Friday October 1 to Thursday October 7.Now I take both the total Numbers and the 18-49 total Demo as part of the analyzing ratings.Some may not like how I analyze them but I use the numbers for total and 18-49 Demo.I certainly don't make up any numbers.

Friday

ABC
Rerun of Modern Family came In third the first half hour In overall ratings with a 3.9.It tied Smallville for third In 18-49 audience with 1.Rerun of The Middle also finished third overall with 3.1 but was beated by Smallville In younger audience's with a 0.8The rerun of No Ordinary Family came up Third In both overall viewers and 18-49 Audience with 3.9 and 1.3.20/20 was the best overall on ABC for the night with 4.5 but It's 1 In 18-49 Demo shows Younger viewers are largely Ignoring It.

CBS
Medium came In second at total viewers In first hour with 5.9.I mentioned last week they should not get cocky,and this proves It.It ties dateline NBC for first In 18-49 with 1.2 However It and dateline are just barely beating Smallville and Modern Family rerun among younger viewers.CSI:New York Dominates the second hour with a 9.6 among all viewers and 1.7 among 18-49 year olds. Blue Bloods Is Friday's biggest show with 11.2 and 2 among 18-49 Demo.

NBC
Dateline NBC won hour 1 with 6.1 In total viewers barely edging out Medium.It tied Medium for the win among 18-49 share with 1.2 Again though this barely edges out Smallville and Modern Family rerun among the 18-49 audience.Hour 2 of Dateline was second In both categorized to CSI:new York. Outlaw meanwhile continues to be In trouble.It received 4.8 In total viewers coming In second In last hour but just a 1 In 18-49 Demo tied with 20/20 Not a good sign at all.

FOX
They quickly postponed the season premiere of Human Target to another night and put a rerun of House. House came in fourth with 2.5 among all viewers but 0.8 among 18-49.Smallville and rerun of Modern family beat It among younger viewers.However the second half hour was tied with the middle.Meanwhile The Good Guys continues to be the next candidate for Fox to ax with 2.5 among all viewers.and coming up with 0.7 among 18-49 audience.The worst show last night among younger viewers.


CW
Smallville received 2.3 among all viewers and a 1 among younger viewers.It beat House and The Middle reruns among the 18-49 Demo and tied with Modern Family here.Supernatural pretty much got the same as Smallville with a 2.3 among all viewers.And a 1 among 18-49.It beat The Good Guys among younger viewers. And among 18-49 year olds Dateline NBC barely beat them.In one of the few good decisions by the CW Is the parings of Smallville and Supernatural.Now If only the CW would promote them better.


Sunday

ABC
Extreme Makeover tied The Simpson's for third In total viewers with 8.6 but came In dead last among 18-49
with 2.5.Desperate Housewives Is the success show for ABC on Sunday with 13.1 tying Undercover boss for second In the timeslot.It nearly beat Undercover Boss among 18-49 year olds with 4.3.This week It beat Family Guy among younger viewers.Brothers and Sisters continues to show It has trouble keeping some of the Desperate Housewives audience with 9.3 In total viewers.It had 3 In 18-49 Demo.However it just barely lost In the demo to CSI Miami

CBS
For first Hour Amazing Race came In second with 10.7 however It came In third among 18-49 year olds with a 3.3.Undercover Boss was CBS's big success for the night coming In second with 13.1 tying Desperate Housewives.It narrowly lost 18-49 Demo to Desperate Housewives with a 4.CSI Miami came with a 11.8 In all viewers but a 3.2 In younger viewers just barely Edging out Brothers and Sisters among 18-49 Demo

NBC
Football won all viewers and 18-49 Demo

FOX
The Simpsons tied Extreme makeover for third among all viewers with 8.6(Improving on the season Premiere's numbers) but beat both Extreme Makeover and Amazing race among younger viewers with a 4.1. Bottom Line The Simpsons still has life left In It.The Cleveland show Isn't as strong as The Simpsons with 6.7 In total viewers and 3.1 In 18-49 Year olds.It finished fourth In total viewers and third In 18-49 Demo losing barely to Amazing Race In the Demo.Family Guy dropped from season premiere numbers to 7.9 among all viewers and 3.9 among 18-49 demo.American Dad continues to be Fox's Weakest Sunday show with 6.1 among all viewers and 2.9 In 18-49.Bottom Line The Simpsons was Fox's big success Sunday.And It proved the glee actors doing voices for the season premiere were not the reason for It's ratings since this week It actually Improved without glee actors and did better than Family Guy.


Monday

ABC
Dancing with the Stars dominated total viewers.Among 18-49 it had for hour 1 4.1 and for hour 2 4.6.Barely beating House In Hour 1 and 2 and a half men during hour 2 among younger viewers.Castle finished In last hour 2 among both total viewers and 18-49 Demo with 11.9 and 3.It barely lost to Hawaii Five-O.As a firefly/Serenity fan I am happy for Nathan Fillion but Dances with the Stars may be helping it and It may face a drop Off when It ends.

CBS
How I met Your Mother had decent performance with 8.6 In total viewers and 3.4 among 18-49.Rules of Engagement Is holding on to most of How I Met Your Mother's audience with 8.5 and 3.2 And a Half Men Is CBS's biggest success on Mondays with 14.2 and 4.5.Unfortuntly Mike and Molly Is holding well at 12.3 and 3.8.Hawaii Five-0 moved ahead of Castle for the win with 12 In total viewers and 3.5

NBC
Chuck received 5.4 among total viewers and 1.9 among 18-49 Demo.It now does slightly better than Chase among Younger viewers.The Event remains NBC'S Monday success with 7.5 among all viewers and 2.4 among 18-49 year olds.To compare.The Event Is doing better than dateline NBC did In both catergories on Friday Night.It Is improving on Chuck's Performance.It had smaller drop from week 2 to 3 than from week 1 to 2. Bottom Line The Event will be here for the rest of the season.Chase Is having trouble keeping the Event's audience with 5.8 In total viewers and 1.7 among 18-49 Demo.It does better than Chuck with total viewers but not as well with Younger viewers.

FOX
House received 10.5 In total viewers and just barely lost the 18-49 with a 3.9.Lie with me Is bigger threat to the Event than Lone star was with 6 In total viewers and 2.2 In 18-49.It lost the first round against The Event.

CW
90210 got 1.9 In total viewers and 1 In 18-49 Demo.Gossip girl has a season high with 2.1 In total viewers and 1.1 among 18-49 Demo.This Is first time this season Gossip Girl has better numbers than 90210.Still Smallville and Supernatural continue to beat them In all viewers and the whole 18-49 Demo with less Promotion.


Tuesday

ABC
No Ordinary Family declined to 8.9 among all viewers and a 2.6 among 18.49 Demo.Dancing With the Stars barely beat NCIS:LA with 16.4 among all viewers and tied NCIS among 18-49 year old with 3.2.Detroit 1-8-7 came In second In last hour among all viewers with 8.3.It went dead last among 18-49 with 1.8

CBS
NCIS won the night among all viewers with 19.5.It lost 18-49 Demo to Glee.NCIS:LA narrowly lost total viewers to Dancing with the Stars.It tied Dancing with the Stars among 18-49 Demo.The Good wife won the last hour with 12.7 among all viewers.Among the 18-49 Demo It barely beat parenthood with 2.5.

NBC
Hour 1 of The Biggest Loser came In fourth with 6.3 In all viewers and 2.1 among 18-49 Demo.Hour 2 came In third with 7.2 and 2.7.Meanwhile Parenthood rebounded this week with 5.1 among all viewers but a 2 In 18-49 Demo beating Detroit 1-8-8 and barely losing to The Good Wife among younger viewers.It's chances of making It to full season went up.

FOX
Glee was their success story of the night coming In second with 11 In total viewers but winning younger viewers with 4.5.This was the most popular show last night with 18-49 year olds.Both Raising Hope and running Wilde continue to have trouble holding on to the Glee audience finishing In fourth place.

CW
One Tree Hill had season high of 2 In all viewers.This for the first time had more viewers than 90210 for the week. It had 1 among 18-49 year olds.This Is about In the Demo what 90210 had Monday and a bit below Gossip Girl. Life Unexpected continues to be on life support with 1.6 among all viewers but only 0.8 among 18-49 year olds.


Wednesday

ABC
The Middle came In second for total viewers with 8 Million and third among 18-49 Demo with 2.4.Better with You held most of The Middle's audience.Modern Family was ABC'S success story of the night Coming In second with total viewers with 11.4 and winning 18-49 year olds with 4.5 the best Wednesday show with younger viewers. Cougar Town Town continues to have trouble holding Modern Family's audience with 7.2 barely beating Hell's Kitchen.The Whole Truth continues to be on Life support being dead last with 4.5 and 1.4

CBS
Survivor won all viewers with 11.8 and second of 18-49 Demo with 3.6.Criminal Minds won the night for all Viewers with 13.7 but came In second In it's timeslot with 3.5 barely beat Hell's Kitchen.Bottom Line older viewers like It better than Younger viewers.The Defenders won the last hour among all viewers with 9.3 but came In second among 18-49 Demo with 2.1

NBC
Undercovers continues to be In Trouble with 6.2 In total viewers but only 1.5 In 18-49 Demo barely beating America's Next top Model In the Demo.Law and Order SVU Finished third In total viewers with 8.7 but fourth among younger viewers with 2.5.Law and Order LA Came In second with 8.2 but won 18-49 Demo with 2.4

FOX
Unfortunately Hell's Kitchen had decent numbers for the night

CW
America's Next top Model had 2.9 In total viewers and 1.3 among 18-49 Demo.Hellcats has 2.2 In total viewers but a 0.9 among 18-49 Demo.This suggests older viewers are watching Hellcats.Hellcats does decently among all viewers but Is dropping among younger viewers.It will probably go to full season but If both Gossip Girl and One tree Hill survive It could not be renewed for next season.


Thursday

ABC
Rerun of Grey's Anatomy finished fourth In first hour among all viewers with 4.2 barely losing to Community.In 18-49 Demo It came In dead last with 1.1.The new Grey Anatomy tied with CSI among all viewers for the win with 12.5.It won among younger viewers with 4.5 the best on Thursday with this Demo.Private Practice finished second In last hour among all viewers with 8 million.It just barely lost the 18-49 Demo with 2.9

CBS
The Big bang Theory won first half Hour with 12.5 In total viewers and 4 In 18-49 Demo.Shit My Dad
Says narrowly beat Bones In second half hour among total viewers with 9.8.It tied Bones between 18-49 year olds with 2.8.CSI tied Grey's Anatomy for the win among all viewers with 12.5.But came In third among 18-49 audience with 2.7 proving yet again much of CBS audience Is older viewers.The Mentalist had higher total viewers for the night with 14.3.It barely beat private practice however in the 18-49 Demo with a 3.

NBC
Community continues to be weak with finishing third In first half hour with 4.3.But finishing fourth among younger viewers with 1.7.30 Rock finished third with 4.9 and 2.1.The Office was NBC'S success of the night.Finishing third among all viewers with 6.9 and finishing second among 18-49 Demo with 3.4 beating CSI In the Demo. Outsourced finished fourth among all viewers with 5.2 but third among younger viewers with 25 barely beating Fringe and barely losing to CSI.The Apprentice was NBC'S worst show with 3.8 and 1.3.

FOX
Bones came in Second with 9.1 among all viewers.Among 18-49 Demo It had 2.8 beating Community and 30 Rock but tying Shit My Dad Said.Fringe continues to struggle finishing fourth In all viewers with 5.3 but 2 among 18-49 Year olds.It would benefit a move to another night.

CW
The Vampire Diaries continues to be the CW'S success with 3.5 among all viewers but a 1.8 among 18-49 Demo barely beating Community and Grey's Anatomy rerun.This was the best CW Performance of the week. Nikita rebounded among all viewers with 3.Among 18-49 Demo It had 1.1.Nikita was second on the CW among all viewers but tied Gossip Girl for fifth among 18-49 Demo.

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