Cancellation Table has been updated.
Prime-Time Metered Market Thursday Ratings:
CBS Wins; Freshman Series Erosion on the Big 3
Note: The overnight data now includes DVR playback until 3 a.m. local time. One year earlier it was based on Live data only.
Fox 5.0/ 8
NBC 3.7/ 6
CW 2.2/ 4
-Percent Change From the Year-Ago Evening (Thursday, October 1, 2009):
CW: +16, Fox: + 4, CBS: + 2, NBC: no change, ABC: -18
The Big Bang Theory (CBS), $#*! My Dad Says (CBS), Grey’s Anatomy (ABC), CSI (CBS), The Office (NBC), The Mentalist (ABC)
-Yesterday’s Losers (excluding repeats):
My Generation (ABC), Community (NBC), Fringe (Fox), The Apprentice (NBC)
CBS led the overnight troops on this second Thursday of the new season, with a healthy 45 percent advantage over second-place ABC. But it does not mean the Eye net is guaranteed victory among adults 18-49. Third overall was Fox, followed by NBC and The CW.
CBS’ relocated The Big Bang Theory is a success story, with a dominant 8.7 rating/14 share in the overnights at 8 p.m. But week two of lead-out $#*! My Dad Says dipped to a 6.7/11 at 8:30 p.m. -- tied for overnight dominance with the second-half of Fox’s Bones. While $#*! My Dad Says should have no trouble winning the half-hour among adults 18-49, comparably it dipped by 23 percent out of The Big Bang Theory. And it was down by 13 percent from last week’s 7.7/12 on Sept. 23. Two weeks in, $#*! My Dad Says is still a “winner,” but the jury is still out whether or not this can succeed.
Next on CBS was veteran CSI at a second-place 8.8/13 at 9 p.m. (behind a 9.1/14 for Grey’s Anatomy on ABC), followed by The Mentalist at a dominant 9.6/16 at 10 p.m. Given The Mentalist is the stronger of the two CBS Thursday dramas, I fully expect CBS to flip the two by midseason.
ABC has sprung a major leak at 8 p.m., with week two of relationship drama My Generation at a fourth-place 3.0/ 5 in the overnights. Comparably, that was down by 23 percent from last week’s series-opener (3.9/ 6 on Sept. 23), and a hefty 52 percent from failed year-ago occupant FlashForward (6.2/10 on Oct. 1, 2009). Needless to say, this is a major concern.
Next on ABC was aforementioned Grey’s Anatomy at a dominant 9.1/14 at 9 p.m., followed by spin-off Private Practice a distant second behind CBS’ The Mentalist with a 5.9/10. While The Mentalist did beat Private Practice by 63 percent in the overnights, expect the variation among adults 18-49 to be much smaller.
Over at NBC, the immediate problem is anchor Community and 10 p.m. occupant The Apprentice. Sophomore Community opened the evening with a mere 3.2/ 5 in the overnights at 8 p.m. (tied for No. 3 with the first half of ABC’ My Generation), followed by relocated 30 Rock (#3: 4.0/ 6), veteran The Office (#3: 5.0/ 8), week two of sitcom Outsourced (#3: 4.1/ 6) and The Apprentice (#3: 3.0/ 5). The Office gets accolades, of course, for the expected solid finish among adults 18-49 (and overnight growth of 25 percent out of 30 Rock). And 30 Rock is worthy of positive mention for also building by 25 percent out of Community. But Outsourced at 9:30 p.m. slid by 18 percent in week two (5.0/ 8 to 4.1/ 6), so we’ll have to wait and see what the demos look like before passing any negative judgment.
Moving to Fox, underrated Bones remained just that, with a solid (and second-place) 6.4/11 in the overnights at 8 p.m. But Fringe at 9 p.m. is an eyesore, with a distant fourth-place 3.7/ 6. Comparably, retention for Fringe out of the 8:30 p.m. portion of Bones (6.7/11) was only 55 percent.
Capping off the evening was The CW’s combination of reliable The Vampire Diaries (#5: 2.5/ 4) and week four of Nikita (2.1/ 3), which maintained 87 percent of 8:30 p.m. portion of The Vampire Diaries (2.4/ 4). Compared to year-ago occupant Supernatural (1.7/ 3 on Oct. 1, 2009), Nikita built by 24 percent.
Source: Nielsen Media Research data (R = repeat)
HOT NOW :
Posted by DarkUFO at Friday, October 01, 2010 38 CommentsBones Cancelled Shows Community CSI Las Vegas Grey's Anatomy Nikita Ratings The Big Bang Theory The Mentalist Vampire Diaries
Click here to Read our Comment Policy
Here at SpoilerTV we allow you to personalize your experience by allowing you to customize various items on the site.
Background Colour Picker
Rounded Edges Sharp Edges Circle Square None
All you need to do is to put a link to your banner in the box below and press the Click Button. (For best results your image should be 1090px wide and 200px high.). We have more banners in our Banner Gallery here.