MTV, newly identified as one of Viacom's six core brands, is taking a step back from scripted — at least for now.
The Viacom-owned cable network has opted to cancel first-year comedies Mary + Jane and Loosely Exactly Nicole, MTV president Chris McCarthy tells The Hollywood Reporter. Remaining on the bubble, meanwhile, is critically praised drama Sweet/Vicious. All three were developed under MTV's previous leadership team. The cancellations means MTV's roster of scripted originals does not include a single comedy.
In speaking with reporters Thursday during its quarterly earnings call, Viacom CEO Bob Bakish noted that MTV's focus under McCarthy would be on unscripted.
The Viacom-owned cable network has opted to cancel first-year comedies Mary + Jane and Loosely Exactly Nicole, MTV president Chris McCarthy tells The Hollywood Reporter. Remaining on the bubble, meanwhile, is critically praised drama Sweet/Vicious. All three were developed under MTV's previous leadership team. The cancellations means MTV's roster of scripted originals does not include a single comedy.
In speaking with reporters Thursday during its quarterly earnings call, Viacom CEO Bob Bakish noted that MTV's focus under McCarthy would be on unscripted.
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