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Dead of Summer - Cancelled

9 Nov 2016

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Freeform will not be going back to summer camp.

The former ABC Family has canceled anthology Dead of Summer after one season, The Hollywood Reporter has learned.

From the creators of ABC's Once Upon a Time, the Adam Horowitz and Eddy Kitsis ABC Studios drama took place in the late '80s and followed counselors at a Midwestern summer camp. Once grads Elizabeth Mitchell and Elizabeth Lail starred alongside Mark Indelicato and Zelda Williams. Ian Goldberg served as co-showruner on the drama, which insiders say was eyeing a creative reboot ahead of a planned second season.

The straight-to-series drama debuted in June to poor reviews (THR's Daniel Fienberg called it "a cruel, cruel Summer, indeed") and only 630,000 total viewers. The series wrapped its 10-episode run Aug. 30 to 410,000 total viewers. However, the drama was a solid player on the Disney-owned network's digital platforms, where Freeform originals typically add a third of its overall viewership among its core adults 18-34 demographic.