AMC’S “The Walking Dead” SEASON THREE PREMIERE DELIVERS 12.3 MILLION VIEWERS MAKING IT THE LARGEST AUDIENCE IN SERIES HISTORY
LAST NIGHT’S EPISODE CEMENTS
AMC’S “The Walking Dead” AS THE #1 TELEVISION PROGRAM OF THE SEASON AMONG ADULTS 18-49 WITH SERIES AVERAGE OUTDELIVERING HITS INCLUDING “Modern Family,” “NCIS,” “The Big Bang Theory,” “Two and a Half Men,” “DUCK DYNASTY,”
AND “American Horror Story”
“TALKING DEAD” DELIVERS 2.7 MILLION
ADULTS 18-49 AND 4.1 MILLION VIEWERS
New York, NY – February 11, 2013 – Last night, AMC’s mid-season three premiere of “The Walking Dead” returned with its largest audience ever in series history delivering 12.3 million viewers at the 9pm premiere. The previous record was 10.9 million viewers from the season three premiere on October 14, 2012. The episode is also the strongest telecast for a series in basic cable history for adults 18-49 with 7.7 million. These results shatter the hit series’ previous record with an increase of +6% (A18-49) over the October 14, 2012 season three premiere. “The Walking Dead” season three series average for adults 18-49 delivers 6.8 million outperforming other television series season averages including “Modern Family,” ‘The Big Bang Theory,” “Two and a Half Men,” and “NCIS.” In addition to the 9 PM premiere, the show encored at 11 PM, midnight and 2am, delivering 16.6 million viewers for the night.
Following the 9 PM premiere of “The Walking Dead,” AMC premiered a new episode of “Talking Dead” at 10 PM. 4.1 million viewers tuned in to the live show. Hosted by Chris Hardwick, “Talking Dead” is a companion series to “The Walking Dead” and features Hardwick and fans, actors, producers and other TV enthusiasts, discussing and dissecting that night’s “Dead” premiere. The series expanded to a full hour with the final 8 episodes of season three.
"When you look at numbers like this, the first thing that comes to mind is how grateful we are to the fans of this show. They embrace ‘The Walking Dead’ in a way that we wanted to believe was possible but we never take for granted,” said Charlie Collier, AMC’s president. “The cast and crew put everything they have into making this show. They’re a phenomenally talented group who truly give their all. We congratulate everyone involved.”
Key Nielsen Highlights for the season three B premiere of “The Walking Dead”:
9pm airing – 7.3 HH rating with 12.3 million viewers; a +40%/+51% increase respectively over last year’s season 2B premiere
9pm airing - Adults 18-49 delivered 7.7 million viewers; a +44% increase over last year’s season 2B premiere
9pm airing - Adults 25-54 delivered 6.7 million viewers; a +51% increase over last year’s season 2B premiere.
9p premiere, 11p, midnight and 2a airings grossed to 16.6 million viewers, 10.7 million Adults 18-49 and 8.9 million Adults 25-54
Key Nielsen Highlights for the season three B premiere of “Talking Dead”:
10pm: 2.6 HH rating with 4.1 million viewers, +225%/+371% vs. last year’s season 2B premiere.
10pm: 2.7 million Adults 18-49, +396% vs. last year’s season 2B premiere.
10pm: 2.3 million Adults 25-54, +369% vs. last year’s season 2B premiere.
Source: Nielsen. Live+SD. M-Sa 8P-11P/Su 7P-11P. The Walking Dead Season 3B Premiere (2/10/13); Season 3 To Date 10/14/12-2/10/13 vs. 12/13 Season to Date (9/24/12-2/7/13) Broadcast and Cable. 9/13/93-2/7/12, Ad Supported Cable, Telecast Level Data. Excluding Sports, News, Specials. A18-49 (000). 3B Premiere (2/10/13) vs 2B Premiere (2/12/12). Qual Avail Upon Request.
Source: AMC
LAST NIGHT’S EPISODE CEMENTS
AMC’S “The Walking Dead” AS THE #1 TELEVISION PROGRAM OF THE SEASON AMONG ADULTS 18-49 WITH SERIES AVERAGE OUTDELIVERING HITS INCLUDING “Modern Family,” “NCIS,” “The Big Bang Theory,” “Two and a Half Men,” “DUCK DYNASTY,”
AND “American Horror Story”
“TALKING DEAD” DELIVERS 2.7 MILLION
ADULTS 18-49 AND 4.1 MILLION VIEWERS
New York, NY – February 11, 2013 – Last night, AMC’s mid-season three premiere of “The Walking Dead” returned with its largest audience ever in series history delivering 12.3 million viewers at the 9pm premiere. The previous record was 10.9 million viewers from the season three premiere on October 14, 2012. The episode is also the strongest telecast for a series in basic cable history for adults 18-49 with 7.7 million. These results shatter the hit series’ previous record with an increase of +6% (A18-49) over the October 14, 2012 season three premiere. “The Walking Dead” season three series average for adults 18-49 delivers 6.8 million outperforming other television series season averages including “Modern Family,” ‘The Big Bang Theory,” “Two and a Half Men,” and “NCIS.” In addition to the 9 PM premiere, the show encored at 11 PM, midnight and 2am, delivering 16.6 million viewers for the night.
Following the 9 PM premiere of “The Walking Dead,” AMC premiered a new episode of “Talking Dead” at 10 PM. 4.1 million viewers tuned in to the live show. Hosted by Chris Hardwick, “Talking Dead” is a companion series to “The Walking Dead” and features Hardwick and fans, actors, producers and other TV enthusiasts, discussing and dissecting that night’s “Dead” premiere. The series expanded to a full hour with the final 8 episodes of season three.
"When you look at numbers like this, the first thing that comes to mind is how grateful we are to the fans of this show. They embrace ‘The Walking Dead’ in a way that we wanted to believe was possible but we never take for granted,” said Charlie Collier, AMC’s president. “The cast and crew put everything they have into making this show. They’re a phenomenally talented group who truly give their all. We congratulate everyone involved.”
Key Nielsen Highlights for the season three B premiere of “The Walking Dead”:
9pm airing – 7.3 HH rating with 12.3 million viewers; a +40%/+51% increase respectively over last year’s season 2B premiere
9pm airing - Adults 18-49 delivered 7.7 million viewers; a +44% increase over last year’s season 2B premiere
9pm airing - Adults 25-54 delivered 6.7 million viewers; a +51% increase over last year’s season 2B premiere.
9p premiere, 11p, midnight and 2a airings grossed to 16.6 million viewers, 10.7 million Adults 18-49 and 8.9 million Adults 25-54
Key Nielsen Highlights for the season three B premiere of “Talking Dead”:
10pm: 2.6 HH rating with 4.1 million viewers, +225%/+371% vs. last year’s season 2B premiere.
10pm: 2.7 million Adults 18-49, +396% vs. last year’s season 2B premiere.
10pm: 2.3 million Adults 25-54, +369% vs. last year’s season 2B premiere.
Source: Nielsen. Live+SD. M-Sa 8P-11P/Su 7P-11P. The Walking Dead Season 3B Premiere (2/10/13); Season 3 To Date 10/14/12-2/10/13 vs. 12/13 Season to Date (9/24/12-2/7/13) Broadcast and Cable. 9/13/93-2/7/12, Ad Supported Cable, Telecast Level Data. Excluding Sports, News, Specials. A18-49 (000). 3B Premiere (2/10/13) vs 2B Premiere (2/12/12). Qual Avail Upon Request.
Source: AMC
Oh my god. Shouldn't be surprising considering its one of the best shows ever.
ReplyDeleteThat's awesome! I'm glad the show is doing so well.
ReplyDeleteCrazy
ReplyDeleteThat's great! I hope one day to see S2 and 3!
ReplyDeleteHaha that was my exact prediction for its viewers so I had 100% accuracy on that
ReplyDeleteNobody watches the grammys anymore...
ReplyDeleteOver 28 million people did last night.
ReplyDeleteAmazing, great to see such an exciting, serialised show with such fantastic performances doing well. With any luck, this will be the kick up the backside the networks need to start making shows people really want to watch.
ReplyDeleteThat's what they want you to think.
ReplyDeleteWow! Amazing numbers! And a 7.1 in the demo? INCREDIBLE.
ReplyDeleteNo offense, but ratings have nothing to do with the quality of shows. Just look at Honey Boo Boo and Jersey Shore....
ReplyDeleteThe BAFTA's were on as well yesterday :o Fair play to The Walking Dead cast.
ReplyDeletePrediction: "Season Finale brings superbowl ratings!"
ReplyDeletewhat is this a faggot queer comment session about a bum ass show what the fuc are people watching the is just another jericho dum ass americans will watch anything that isn't orignal then the doof said its the best show ever you gotta be shitting me
ReplyDeleteExcept Jersey Shore had a huge decline in ratings this year and became dreadful so obviously it had a huge decline in quality to me quality and buzz is what determines ratings and TWD has been amazing this season best season yet
ReplyDelete