Prime-Time Ratings:
Wednesday 11/17/10
-Total Viewers:
CBS: 11.89 million, NBC: 7.39, ABC: 7.28, Fox: 6.24, CW: 2.28
-Adults 18-49:
CBS: 3.0 rating/ 9 share, ABC: 2.6/ 8, Fox: 2.2/ 6, NBC: 1.9/ 5, CW: 1.0/ 3
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-Yesterday’s Winners:
Survivor: Nicaragua (CBS), Modern Family (ABC), Criminal Minds (CBS)
-Honorable Mention:
The Middle (ABC)
-Disappointing:
Better with You (ABC)
-Yesterday’s Losers (excluding repeats):
Cougar Town (ABC), Hellcats (CW), 25 Years of Sexy: People Magazine’s Sexiest Man Alive! (ABC), The Defenders (CBS)
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-Ratings Breakdown:
CBS led the Wednesday troops in both total viewers and adults 18-49 care of Survivor: Nicaragua (Viewers: #1, 12.01 million; A18-49: #1, 3.5 rating/10 share), which continues to outdeliver year-ago occupants The New Adventures of Old Christine and Gary Unmarried by double-digit percentages, underrated Criminal Minds (Viewers: #1, 14.29 million; A18-49: #1, 3.7/10) and freshman The Defenders (Viewers: #1, 9.37 million; A18-49: #1t, 1.9/ 6). While dominance is certainly good, The Defenders dipped by 5.10 million viewers and 50 percent among adults 18-49 from the 9:30 p.m. portion of Criminal Minds (Viewers: 14.47 million; A18-49: 3.8/10). Year-ago occupant CSI: NY was considerably stronger at 13.62 million viewers. By falling under a 2-rating in the demo, The Defenders this week is a “loser.”
If CBS decides at some point to schedule spin-off Criminal Minds: Suspect Behavior in the Wednesday 10 p.m. hour, expect a considerably greater return.As for Survivor, yes…the must see reality/competition is now officially back on track.
NBC opened the evening with a last-minute addition, Dateline: William & Kate, which stepped in for canceled Undercovers and averaged 6.70 million viewers (#3) and a fourth-place 1.6/ 5 among adults 18-49 (#4) at 8 p.m. One week earlier, Undercovers finished with 5.13 million viewers and a 1.2/ 4 in the demo, so this was a notable improvement.
Next on NBC was Law & Order: SVU (Viewers: #3, 7.63 million; A18-49: #4, 2.1/ 6 at 9 p.m.), which moves to Wednesday at 10 p.m. effective on January 12, followed by freshman Law & Order: Los Angeles (Viewers: #2, 7.83 million; A18-49: #1t, 1.9/ 6), which shifts to Tuesday at 10 p.m. effective on February 8 out of The Biggest Loser: Couples.
Over at ABC, sophomore The Middle remains in positive shape, with 9.19 million viewers (#2) and a 2.8/ 9 among adults 18-49 (#2) at 8 p.m. Recent 8:30 p.m. entry Better with You also finished second, but it dipped to 7.03 million viewers and a 2.3/ 7 in the demo. Emmy winner Modern Family remains the ABC Wednesday standout, with 12.00 million viewers (#2) and a first-place 4.7/13 among adults 18-49 at 9 p.m., which topped the charts for the night in the demo. But the network can do better at 9:30 p.m. than sophomore Cougar Town (Viewers: #3, 7.13 million; A18-49: #2, 3.0/ 8), which dipped by 4.87 million viewers and 36 percent among adults 18-49 from Modern Family.
ABC capped off the evening with 10 p.m. special, 25 Years of Sexy: People Magazine’s Sexiest Man Alive!, at a last-place finish in both total viewers (4.16 million) and adults 18-49 (1.5/ 5) at 10 p.m. Not so sexy, I guess.
In season-premiere news, Human Target on Fox was on the map with 6.62 million viewers (#4) and a third-place 1.8/ 5 among adults 18-49 at 8 p.m. One week earlier, Hell’s Kitchen was softer in total viewers (5.93 million on Nov. 10), but noticeable stronger among adults 18-49 (2.8/ 8). Hell’s Kitchen at 9 p.m. led out of Human Target with 5.87 million viewers (#4) and a third-place 2.6/ 7 among adults 18-49.
The CW had mixed Wednesday news, as usual, with its combination of veteran America’s Next Top Model (Viewers: #5, 2.50 million; A18-49: #5, 1.1/ 3) and freshman drama Hellcats (Viewers: #5, 2.06 million; A18-49: #5, 0.9/ 2), which had respectable retention.
Source: Nielsen Media Research data
Source: pifeedback
And Supernatural fans worry about Supernatural's 2.07 mill on a Friday Lol
ReplyDeleteYeah! SPN Fan's might moan alot but they have a loyal fan base!
ReplyDeleteKeep some steady numbers, Human Target! It'll be a real tragic loss of a fun hour if you get canceled!
ReplyDelete"How did Hellcats and Human Target do?"
ReplyDelete-- Good and not good, respectively. Hellcats was flat in the demo this week after a big jump last week. It gained a few total viewers too. Human Target, on the other hand, debuted weakly against relatively weak competition.
I really don't want to put Human Target in the "enjoy it while it lasts" category but it's already looking like it belongs there. Dammit.
Agreed. This show can't afford a fall-off either. Too many shows that I watch are in danger or awaiting an imminent cancellation at season's end:
ReplyDeleteFringe, Lux, The Good Guys (don't judge!), Lie To Me, V, Chuck, SGU, and now I have to add Human Target to that list. It's depressing.
Human Target didn't exactly have weak competition. It was up against Survivor. Not that I'm a fan, but that show continues to kill.
ReplyDeleteI admit that I watch Hell's Kitchen, but I'm kind of wondering why now. It seems like every episode is the same thing.
You can't really point to one show and claim there's stiff competition. Survivor is the only ratings contender in that time slot.
ReplyDeleteOn Tuesday, The Biggest Loser went up against NCIS and Glee and managed to pull a 2.2 rating. Hell, even No Ordinary Family squeaked out a 1.7 against those shows, which was only 1/10 of a point lower than Human Target. Now that is tough competition.
In comparison, besides Survivor's 3.5 rating on Wednesday, the other major network shows pulled in 1.6 (NBC Dateline special), 1.1 (CW ANTM), and a 2.8 (ABC The Middle 8pm)/ 2.3 (ABC Better With You 8:30).
That's anemic competition. FOX gave Human Target a fairly cushy time slot and it didn't deliver. I'll be waiting until next week when the Live + 7 ratings come in to see if we have another Fringe situation on our hands.
I didn't say it was stiff competition. I said it wasn't as weak as you make it out to be. Survivor is still pretty solid. As far as bringing up The Biggest Loser against NCIS and Glee - you're kind of making my point for me, which is that reality shows are still a decent draw against a lot of other programming. As much as I'd like to admit that they're not, as I tend to avoid the genre myself. My point is not to be so hard on the series - even one show that performs well enough in a time slot can squeeze its competition. Remember how people scrambled for years to counterprogram against CSI?
ReplyDeleteYou also have to factor in that Human Target's premiere date was bumped back at least twice. I'm wondering how many people that were waiting for the show to come back forgot about it with the extended delay. Hopefully, now that it's airing again, maybe some of those people will tune back in.
Yep, I've added into our Cancellation table and whilst it's in the
ReplyDeletesafe area for now, I suspect like more shows that the 2nd episode will
have some falloff from the premiere ratings. If this fall is
significant then this will probably push it into the yellow zone.
Yep, tell me about :(
ReplyDelete