Thanks to Dany for the following.
To launch the high quality TV channel TNT in Belgium we placed a big red push button on an average Flemish square of an average Flemish town. A sign with the text "Push to add drama" invited people to use the button. And then we waited... Discover here what happened


It's not strange as much as AWESOME
ReplyDeleteOMG this is HILARIOUS!
ReplyDeleteSometimes I'm proud that I'm from Belgium :)
ReplyDeleteawesome marketting :D
ReplyDeleteOMG This is great!! I wish they did this here in NYC right on Lex and & 57st,what a riot we would have...
ReplyDeleteYou should be!
ReplyDeleteI guess alternative promotion isn't always a waste of time. That was very amusing. Well done.
ReplyDeleteBravo Belgium! That was "freaking AWESOME"
ReplyDeleteThat was so Funny! Great promo!
ReplyDeleteAwesome!
ReplyDeleteThat was great, I wish more of them would do things outside of the box like this instead of the same old cookie cutter advertising they usually do.
ReplyDeleteTeeHee! Great promo idea!
ReplyDeleteI really loved all of the peoples' reactions!
oh my gosh that's so weird. what a way to get people's attention though.
ReplyDeletedid they really do this? that would be weird and awesome if they did. but I think it was just for the ad only.
ReplyDeleteAwesome!
ReplyDeleteThat was awesome.
ReplyDeleteThis was just so bloody awesomme....I died..
ReplyDeleteEPIC AND HILARIOUS!!
ReplyDeleteWow! That was quite the production. I'm crying with laughter. I wonder if that man regrets pushing the button.
ReplyDeletei love it.
ReplyDeleteRight, because in Belgium we have American Football teams xD
ReplyDeletewhat channel was this on, i live in belgium & i've never seen this
I must say, i've become addicted to this channel, made me start to watch The O.C. & Smallville
LOL me too
ReplyDelete