NBC - how much money NBC earns for TV advertising for each show!
Oct 24, 2011
Cancelled Shows Community Grimm Parenthood Parks and RecreationNote: these prices were paid for early on before this season's ratings
The average cost of 30 second spot on NBC for all it's shows (this is more important than ratings):
Sunday Night Football $512,367
The Voice $206,500
The Office $178,840
Smash $154,000
The Apprentice $145,500
30 Rock $133,000
Whitney $120,604
Awake $117,550
Parks and Recreation $116,883
The Biggest Loser $106,153
L&O: SVU $104,528
The Firm $104,500
Parenthood $95,650
Community $93,533
Prime Suspect $93,092
Football Night in America $92,900
Up All Night $82,617
The Sing-Off $81,541
Free Agents (cancelled) $78,010
Playboy Club (cancelled) $74,273
Harry's Law $64,017
Grimm $55,358
Chuck $50,441
Dateline $39,610
Source AD age
Some of those are just crazy.
ReplyDeleteChuck probably costs as much as Dateline to NBC, anyway.
ReplyDeleteSo if a show earns more TV ad revenue is that suppose to show that it is generating more buzz and people believe that it will do well? Cause if that is the case, then SMASH is on its way to become a...well, smash.
ReplyDeleteOh, poor Chuck.
ReplyDeletevery interesting! thanks!
ReplyDeleteInteresting info.
ReplyDeleteChuck is also on its final year as well which might explain it.
ReplyDeleteI've hated watching Chuck fall in ratings every year - I still think it's a great show, and it has a really loyal fan base, even despite its death sentence. It'll be interesting to see what happens when it premieres this Friday.. I know I'll be watching!
ReplyDeleteChuck is so low 0_0
ReplyDeleteQuestion, Since this is for a 30 second spot ,how many times do they show it,and for how long? I'm not sure i'm asking the right way.
ReplyDeleteHow many 30 second ad spots are there in an hour?
ReplyDeletelaura3341 There are about 16-18 minutes of ad time in every hour. That works out to about 35 ads.
ReplyDeleteBut some of that time is promos for other shows.
ReplyDeleteohh no chuckk! its even under the shows that got cancelledd =(
ReplyDeleteHoly fuck, over five grand for 30 seconds during the football?! 0_0
ReplyDeleteYou make a very good point. Is it charged for every time it is shown?
ReplyDeleteI hope we can find out. I can't see them getting say,120,000 for a 30 sec.spot and having them run it once every hour.Then if they run it say for one month,think of how much it would cost! Interesting,no? does anyone have an answer??????? :)
ReplyDeleteCheck my response/question to Luke James Farmer below.
ReplyDeletewho/why is anyone watching whitney?! Nbc seems to adore the show (already been picked up for a full season) Yet I've yet to find a single person who thinks it's anything less than cringe-worthingly awful
ReplyDeleteIt would also be interesting to see how much Chuck becomes worth once this season starts on Friday. I know those prices were paid for before everything premiered, but they must change during the season. If what should happen to Chuck's ratings does happen, then it might become worth a bit more than that.
ReplyDeleteThis is a very good point. It's also very hard to judge because if they charged that much for every time it aired, that would seem very expensive. But, this is the TV industry and the major networks. I don't know how much companies spend on advertising, but I do know they spend a lot. For all we know, that much money for each time it airs might be correct because companies have that much money. There's undoubtably a significant difference between what we as fans think is expensive and what the networks and companies think is expensive. With the amount of money they have, this is very hard to guess which is correct.
ReplyDelete