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SpoilerTV - TV Spoilers

The CW secures over $400 Million in Upfront Advertising Sales

29 Jun 2015

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With its largest audience in seven years and a broader reach overall (with a median age of 43 at present, versus 37 three years earlier), The CW was able to secure between $425.6 million and $458.9 million in reported advertising commitments for next season. Comparably, that is up 12 to 15 percent from the results one year earlier ($380 million to $399 million). And the network ignited by the growing reliance on superhero-themed dramas (including highly anticipated “D.C.’s Legends of Tomorrow” in midseason) saw an approximate four percent increase in CPM (or the unit price of reaching 1,000 people).

The CW, the first broadcast network to complete upfront sales, picked up a reported 30 new clients, including automobiles, financial-services and retail companies. And, overall, the network sold just under 80 percent of its inventory, with the rest being held for the scatter market.

160 comments:

  1. There is no way that CW won't get another super-hero themed series (besides LoT)!!! They really are profitable for them!!!

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  2. No idea what it means LOL, but it sounds good

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  3. Looks like CW has a future beyond 2016 now.

    Doubtful but I'd wish they would program more timeslots, sundays would be great like WB but I dont think they can, or even 10pm timeslots.

    But personally, more original summer programming would be a better way to go.

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  4. That seem like good numbers, but I really have no clue how much they spend. How much money stays over from this amount of money.

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  5. Yeah. I need to see some bank statements before I form an opinion lol

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  6. Or just a notice about how much they spend per episode! ;-)

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  7. Exactly! Just to be able to form an educated guess :D

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  8. Means almost nothing for fans but shareholders will be happy

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  9. Vampires Forever29 June 2015 at 12:40

    Don't get me started on advertising. I hate that TVD, a "1 hour" show, only has 42 minutes of story. I thank the TV god for DVRs, season passes, and DVDs.

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  10. Anyone know what this really means? This is the first time I am seeing any of the networks ad sales numbers being disclosed.
    And I wonder how much ad sale money the other networks got.

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  11. sadly thats just how tv is these days, unlike back in the 70-80 when shows ran 52 mins long, and 44-45 mins in the 90s.

    Advertising sucks. I so would love for tv shows to be at least 50 minutes long. Its why I love cable and netflixs, where episodes run anywhere between 45 mins and 1 hour.

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  12. How much did they get in the previous years? How much does other networks get? Does the CW charge less for promos compared to other networks?

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  13. This is great news for the CW. They picked up business that normally sells ads to the Big 4. I don't recall any car ads on the CW. Does anyone know for sure? They're among the most profitable.

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  14. That's all shows. Try watching a 90 minute episode of Sons of Anarchy and only get 53-64 mins of actual content.

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  15. 1. $380 million to $399 million last year
    2. I do not know
    3. Less, their CPM is lower for some reason in most shows (The Vampire Diaries is usually the exception but a show like Supernatural is lower than it would normally be)

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  16. "The CW, the first broadcast network to complete upfront sales"

    Others have not completed

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  17. I have been trying to get into this stuff, but this is no the first of it. Every year we get articles with the 30-second ad rate of each show (At least all the fall season ones, but often also midseason ones) and from then you can calculate CPMs and stuff. What exactly would you wish to know specifically?

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  18. It's in the article

    "Comparably, that is up 12 to 15 percent from the results one year earlier ($380 million to $399 million)"

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  19. Do you mean product placement?

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  20. Good for them, I watch most of their drama series.

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  21. 1. I missed that part in the article.
    2. I never really thought about that before but now I'm curious.
    3. Did Supernatural decline over the years or was it always lower than TVD?


    New ones:
    Does the CPM vary based on the popularity of the show?
    Does the four percent increase in CPM apply to all shows like JTV or Reign?

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  22. I missed that part. Thanks.

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  23. The Mysteries of Bob29 June 2015 at 13:17

    CW! CW! CW! CW! CW!

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  24. Vampires Forever29 June 2015 at 13:17

    Things seem to be deteriorating so the networks can make more profits. And I don't benefit from that at all. That seems to be happening everywhere today. The consumer gets less and the corporations make more money.

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  25. 3. I do not know, I haven't been keeping track for that long. But from what I gathered so far (and keep in mind that these are mostly hypothesis from myself based on some data crunching and by no means proved theories), yes. That is because The Vampire Diaries has a very favorable W18-34 viewership, whcih commands a premium with advertisers (due to how scarce it is). On the other hand, Supernatural has an older fan base, as well as a more mixed one gender wise, none of which are particularly good things, as far as I can tell.

    4. I think I kind of answered above. The CPM does not vary based on the popularity of the show. The CPM is 30-Second Ad Rate for a Show / 18-49 Ratings of that Show * 100, so it only measures how much of a premium (or lack of it) a certain show commands advertisers. Usually, my observation has shown me that it correlates well with age (the more 18-34 heavy a show is, the higher the premium) and with gender concentration (so "more balanced shows" actually have it worse). The 30-Second Ad Rate itself is the measure of popularity you are looking for I believe.

    5. I don't have evidence of this but I strongly think it is an average, it would be very weird if all shows increased proportionately. And I am sure Reign for instance declined with the move to Friday, as probably did The Vampire Diaries.

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  26. Go CW!
    Still disappointed with its performance Tribune?

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  27. Oh I know, its not good at all.

    Try getting a one hour tv show, and the runtime is 38 mins, or a 30 minute comedy show and the runtime is 17-18 mins. Its a joke.

    Its money money money. Its no wonder some shows suffer and content is cut from an episode because of it, or the writers dont have time to fit things in.

    Netflix is amazing, no issues, and shows can get a runtime that suites the story and episode, and a show on netflix like orange is the new black can have 1 hour and 30 min finals.

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  28. Reported advertisement commitments is a fancy term for if you rate this high, we'll spend this much on a 30 second ad. It's completely ratings contingent on the demos that they advertised for. If it doesn't rate at that level (for instance, I highly doubt the Monday performance will equal the ad rates that they requested), then a certain percentage of agreed upon revenue will return.



    What is interesting is that they spent more money when the network aged up. There's a firm belief that only 18 to 49 matters, and yet, here in print is a statement saying that a network which got older pulled in more commitments. I wrote previously that networks target specific advertising groups, broader than just 18 to 49, and it's good to read it in print. Smaller groups like 25 to 54 do matter and real advertising money is being made, despite a certain website convinced that it doesn't.



    The article is mistaken that CW is the first to complete upfront sales. About a week ago Deadline reported that FOX completed upfront sales and they received a loss in advertising commitments from last year and went below expectations. That's not surprising, I've written before that their slate is not strong and FOX would really struggle in the fall. Advertisers appeared to agree with this statement as they avoided placing money in these shows (and yes, Empire was included.)

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  29. Wow! That is a very complicated process, but it's nice to understand how it works now. Thank you so much for answering.

    Last question I promise :D
    How is Arrow doing, 30-second ad rate wise?

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  30. Like any show, advertisers are willing to spend on shows that target the audience they are willing to reach. However, all of these comic book/genre shows tend to be more expensive for a drama that would be found on a typical netlet, so the cost of investment is much higher than if CW went the serial or traditional procedural route. In the end, it may not be as profitable as CW hoped for.

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  31. Vampires Forever29 June 2015 at 13:46

    I so agree with you! For example, I can think of several occasions on TVD where I thought wait, that should have been explored further because something's missing, and I know it's because of time constraints. I think editing must be one of the hardest jobs on a TV show.
    And yes, I love Netflix for the very reason you stated. Also some BBC programs. I also stream premium channel cable shows on Netflix and Amazon Prime when they are available. Even cable shows have commercials now if you watch them "live" which they didn't in the beginning, if I remember correctly. That's one reason I don't subscribe to premium channels, besides the cost. And if you try to watch shows for "free" on their websites they include the commercials and you're prevented from skipping them!

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  32. Vampires Forever29 June 2015 at 13:53

    I like TVDs number. I keep thinking, if Season 7 is good we might get a Season 8 but I realize that's a big "if"!

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  33. Third place. Awesome! I actually expected the gap between Arrow and Flash to be bigger, with all the promotion the Flash was getting. So glad Arrow was doing very well last season.
    You weren't kidding about TVD!

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  34. Yeah the gap wasn't very big although it is bound to get bigger this season. Keep in mind however that:
    1) These are all estimates. In this case, I am using Variety's, but it has often been the case that more than 1 site publish their estimates and there are discrepancies among them. That happens because they do the average of the some of the 30 second ads sold for each program, but not all of them. As the sample varies, so does the estimate. Still, the inconsistencies don't tend to be excessive.
    2) These are pre-season estimates which are then adjusted during the season. It is a complicated process but in essential there are two important parts to know: 1) There is some inventory left to be sold later on, which will typically be sold more depending on the actual numbers from that season and not the pre-season estimates. This year for instance we know that number is 20% for the CW. 2) Advertisers always win. Essentially, the way it happens is this: 1) If the advertisers buy product placement based on the promise of XX ratings and then ratings are lower than that, the networks are contractually obliged to offer them room elsewhere (which typically is what repeats are used for) to make up for that - that's what is commonly referred to as the make goods. 2) if the advertisers buy product placement based on the promise of XX ratings and then the ratings are higher than that, they get more than what they bargained for - so they pay less than they should have but get the additional exposure.

    And yes, The Vampire Diaries really is one of the kind. But its skew is crazy too, so there is some explanation for that. Another crazy is New Girl from FOX (FOX shows in general are pretty crazy priced actually, advertisers tend to love them).

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  35. No, the commercials that air during the show.

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  36. I think it all depends on what the post Nina rejection is. I think the show gave itself some cushion costs wise to withstand drops and the show is so well priced for the CW standards that it should still find a way to be profitable if the ratings remain acceptable. But predicting what this rejection will be for such a fickle audience is hard, I don't really know. I expect some severity at least.

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  37. Yeah the gap wasn't very big although it is bound to get bigger this season. Keep in mind however that:
    1) These are all estimates. In this case, I am using Variety's, but it has often been the case that more than 1 site publish their estimates and there are discrepancies among them. That happens because they do the average of the some of the 30 second ads sold for each program, but not all of them. As the sample varies, so does the estimate. Still, the inconsistencies don't tend to be excessive.
    2) These are pre-season estimates which are then adjusted during the season. It is a complicated process but in essential there are two important parts to know: 1) There is some inventory left to be sold later on, which will typically be sold more depending on the actual numbers from that season and not the pre-season estimates. This year for instance we know that number is 20% for the CW. 2) Advertisers always win. Essentially, the way it happens is this: 1) If the advertisers buy product placement based on the promise of XX ratings and then ratings are lower than that, the networks are contractually obliged to offer them room elsewhere (which typically is what repeats are used for) to make up for that - that's what is commonly referred to as the make goods. 2) if the advertisers buy product placement based on the promise of XX ratings and then the ratings are higher than that, they get more than what they bargained for - so they pay less than they should have but get the additional exposure.

    And yes, The Vampire Diaries really is one of the kind. But its skew is crazy too, so there is some explanation for that. Another crazy is New Girl from FOX (FOX shows in general are pretty crazy priced actually, advertisers tend to love them).

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  38. I don't understand why someone always has to bring Tribune into this. From my understanding the ad inventory that was sold was for the national commercials so most if not all of that money will go to the CW. So this doesn't benefit Tribune to much. And yes Tribune might want some programming of their own to be broadcast on the CW. It can't be any worse that the majority of the crap programming from CBS (Reign, BATB, The Messengers)

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  39. Some of their main shows, they don't advertise enough anymore and they should.

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  40. Good for CW :)

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  41. Brandy Danforth29 June 2015 at 14:56

    Good for CW ,I hope they last past 2016.I watch most of their shows-ANTM,BatB,Reign,VD,TO,JtV,IZombie

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  42. They bring out Vixen animated web-show for free on their site, which plays in the same universe like arrow and flash. If Vixen finds their own success then it could be possible that she get a own live-action show herself.

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  43. As complicated as that was, it was really fun to read. Now I can't wait to see next season's ad rates.

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  44. Outside of the ARROW and I AM ZOMBIE programs CW's being upfront on theirs sales is why i like watching the programs. Just don't call New York TV station for information. Whoever answered my call didn't give his name but i was treated very rudely when i asked it they were going to expand to the Toledo Ohio area. I genenually was upset for a long time. They need to get more viewers by expanding their broadcasting. I can't even count on how many people never heard of Arrow or the CW channel. My sister in Mississippi tried to find it too because she liked things i put on about the Arrow and wanted to check it out and of course they didn't have the CW channel.

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  45. Do you know if they will get the station to have HD programing?

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  46. Poor Marc Berman! I'm sure every word was painful for him to write. Saying nice things about the CW, that must have hurt a lot!

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  47. My understanding was the WB was bleeding money at the time of the merger so that wasn't an option. As it turned out, the WB side of the CW has produced most of the hits, so from a creative side the WB staying the WB and brought over a few of the shows from UPN. But I don't think things will change with the CW ownership.

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  48. Was this when TVD was still getting 1s? I don't think Flash's M18-34 and M18-49 is that cheap. Did they underestimate it?

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  49. They sure did yes.

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  50. The best thing about this even though I don't know how it all works, it seems the advertisers have faith that the CW target demo is growing and will see their ads.

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  51. I watch more shows on The CW than anywhere else.

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  52. Inside his head, he's thinking: "You don' deserve this TVD! You don't deserve this Reign! You don't deserve this Arrow! I was rooting for you. We were all rooting for you (to fail!). HOW DARE YOU?!!"


    lol

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  53. Good for CW, but let's see how much promotion Supernatural will get, or Arrow really since last season seemed to only show CW caring about The Flash which garnered the most viewers, or Jane the Virgin that was nominated for awards.

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  54. Doesn't the network handle local advertisers as well, or does that fall to the affiliate groups' lap instead?

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  55. The CW should really consider having primetime shows in the weekend.

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  56. They need to convince the affiliates to sell the weekend hours back to them.

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  57. The WB didn't own many of their own shows though in-house, like Charmed (CBS), and Dawson's Creek (Sony).

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  58. Great. Nice work. I watch 5 of their shows, soon to be 6.

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  59. Supernatural will get nothing, Arrow not that much. They've been on the air for years, whoever is not watching isn't going to suddently start now. Wasting money in advertising old shows is well... a waste.

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  60. I watch 6, with LOT on midseason it'll be 7.

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  61. I won't be watching LOT. My 6th show will be Containment. (And I dropped iZombie)

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  62. That shouldn't be hard to do though, should it?

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  63. This is a terrible excuse. Why does FOX still have promos on Bones everytime I watch the network? It doesn't matter how long a show's been on the air, any type of promotion is good for ANY show on a network.

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  64. I watch TVD, TO, Arrow, Flash, SPN and The 100, but I'm rooting for TVD to end this season.

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  65. How has The CW managed to get their average age to 43? I never really thought people outside of their tweens, teens, and 20s were into that kind of stuff.

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  66. Why would a New York station care about what happens in Ohio? Of course they'd laugh at you.

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  67. Local spots are handled by local stations, yes.

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  68. FOX is a network. CW is a low-budget netlet. They have to prioritize their marketing spending on new shows.

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  69. When do you think the ad rates per show would be released?

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  70. This is CW though not one of the big 4. You either get an ad or not and get shipped to Fridays the Messengers style. SPN isn't pulling 1s like it used to anyway. Bones pulling 1s on Thursdays with those promotions is a loss.

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  71. umm, even 70 year olds watch TVD. SPN targets more males and since it's been on for going on 11 years, that should tell you something aboout the age range there. A lot of Men are watching Arrow and Flash, i don't watch JTV, but i can definitely tell she has a more adult audience. Over the years the age range has definitely changed.

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  72. Berman and his forum followers are a bunch of clowns. They judge ratings by total viewers and retention and disregard demographics as "ageist garbage".

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  73. I watch, TVD, TO, Arrow, Flash, and SPN. If TVD does a well enough job i wouldn't mind it getting a season 8 and ending after that. I'm very much looking forward to season 7.

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  74. UPN management essentially took over The WB. Moonves and CBS had all the leverage in negotiations.

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  75. Doesn't Reign skew old? I remember someone making a joke about how old find Reign cast attractive. I do know that Flash gets good 25-54 numbers.

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  76. What do you mean by "that kind of stuff" exactly? Great drama's? Great action shows? Genre shows? Comic shows? It seems to me that kind of stuff appeals to any and all demo's.

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  77. I think they typically come out in October

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  78. you can just call for yahoo related product support for more information just visit:-https://vimeo.com/129943235,http://yahootechnicalsupportnumber.com/

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  79. Yep. And they installed Dawn Ostroff and CBS wanted the CW to be successful enough to get shows to syndication, but not so successful to be a threat to CBS ratings wise. And Ostroff ran the network exactly that way.

    AFAIK most of the shows produced under the CW banner split syndication, DVR and streaming income. The monies for any show they brought over to the CW stayed with whoever created it. The big exceptions to share and share alike are properties the networks own the rights to outside of the CW. By this metric, Warner Brothers is coming out way ahead. Not only is Supernatural raking in money hand over fist, but the really big successes have been from properties that Warner has exclusive rights to (all the DC shows). CBS has full rights to BATB because it produced the original years ago and maybe America's Next Top Model, which came over from UPN.

    I do wonder where the CW would be now if it hadn't been run with it being deliberately crippled by Ostroff and CBS. Mark Pedowitz has done a great job bringing the network back from the dead. It's still pretty much a syndication machine, but ratings are going up.

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  80. I think Nina's departure will hurt ratings. It was already struggling, so this could be a real problem. I am confident that TVD will at least be given the chance to wrap up its storylines. It's been too big a player for too long to be canceled without enough notice to give everyone a nice conclusion.

    Plus with BATB coming back next year even with .2 ratings, TVD should get lots of leeway.

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  81. So they can pull in a 0.1 for the weekend shows? I don't think it's possible. Maybe Sunday. But I think they should take their two best nights and try a third hour of programming, see how that works out.

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  82. Brandy Danforth29 June 2015 at 19:58

    Pedowiz Reign is older skewing meaning skewing older than 18-35& I think I Rember reading Beauty was the same way.Im 34 and watch a lot iof CW(Batzb,ANTM,Reign,Jane,IZombie,VD,TO).My dad is 60 something & liked Nikita,VD,TO.Sure CW is targeted at young 18-34 people but those aren't the only people that watch it.I know for a fact Brad Nelson/Neilson & Boiler-commenters/poster-are in Thier 59s or older but watched HoD,.There were a lot of people over 29s that said they watched Reign in s1 on tvlune when announcing its renewal.

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  83. Brandy Danforth29 June 2015 at 19:59

    Yes it does.It has lie -9.3 28-34-and Pedowitz said it was older skewing when he announced it was moving to Fri.

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  84. That's a lot of money . . .

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  85. Think the kids watch more online and DVR. They really aren't too much into live watching, but still 43 is really high.

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  86. Brandy Danforth29 June 2015 at 20:26

    BatB & VD have differencing financial models though-VD firms in Atlanta,has a big cast while BatB films in Csnda wp& is a international co production which is cheaper than regular dramas & has four main actors

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  87. It means they get to 'flex their muscles a bit' and take a hit this season.

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  88. They also need to invest in Comedy as well.

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  89. Sweet so that'll help pay for the effects Flash and Legends will need.

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  90. Probably the hero stuff.

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  91. My option would work way better than a third how on selective days. The latter would never be an idea to do. It's best to get primetime hours than an extra hour.

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  92. Getting shipped to Fridays "Messengers style" doesn't work with SPN when SPN succeeded on Fridays, lol, but it shouldn't matter where this network is positioned. To not have as many shows as other networks would be another plus as to why even a series going into its eleventh season should still have its fair share of promotion.

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  93. Saturdays would be absolutely devastating for them if they ever attempted it and they gave up Sundays because they were also devastating. A third hour on Tuesday or Thursday would have a much greater chance at success than Saturday or Sunday. Who would even risk sampling a new Saturday night CW show? If they're happy with less a half million viewers than yes they should do it and then we can hold a memorial service for whatever poor show got stuck there the same night it airs.

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  94. The CW isn't a network?


    "The CW Television Network (most commonly referred to as The CW) is an American broadcast television network"



    That quick definitely of what The CW is begs to differ.

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  95. They gave up Sundays because they didn't succeed as well as The WB succeeded when it had actually decent dramas.


    Honestly, why would a network risk to getting a third hour on selective days like your idea, but not try to get the weekends?

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  96. 42 mins for TVD is enough I think. I enjoy the show but most episodes feel padded with at least a couple mins of boringness. Depends on the show IMO but I've been rewatching Harper's Island, many episodes clock in less than 40 mins but it doesn't even feel like there's a need for them to be longer. And shows like GoT feel like 55 mins is too little.

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  97. Barbarella Galaxina29 June 2015 at 23:11

    Nina's departure will not be stopping me from watching TVD , I was Never here for the Elena role on the show . Bonnie and Caroline are the females I tune in to see

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  98. My first thought was YAY! I'm closer to the median age of CWs viewers. My second thought was...with all that twenty something focused programming...really?

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  99. me an my friends, the youngest of whom is 50 and the oldest 65, have all watched the CW since it started (we followed Buffy over) I know a LOT of people over 35 who love the CW. Never could figure out why they didn't seem to realize that. Now they realize. Yay?

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  100. You touched on something that I've never quite understood. "Supernatural targets more males"? I don't know any guys who watch Supernatural and when I watch con-vids I see more women than men. When they added Bela Talbot, it was said they needed a female character to attract women to the show, but the majority of who I was seeing in the fandom were women. Maybe it's just that women tend to be more active in online fandoms? Anyway, that statement has always confused me.

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  101. You think a third hour on Tuesday, their highest rated night right now would be riskier than programming the weekend? Saturdays will simply never ever happen. Ever. As in, aliens are more likely to visit and take us all to Mars before that would be a plausible business decision. Sundays maybe, esp if they put a couple DC dramas there but it's still more risky IMO than just attempting to build on nights where they have established some success.

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  102. It doesn't
    matter how long a show's been on the air if that is SUPERNATURAL. The
    Winchesters brothers are always the best, DEAN is amazing and SUPERNATURAL is
    the best show ever !!!

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  103. Affiliates would probably be worried about history repeating itself as they don't want CW Sundays to once again implode the way it did back in 2008.

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  104. What if The CW brings up a plan, or at least have shows that could be worthwhile for the network on Sunday nights?

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  105. I know A LOT of men that watch SPN, and that's probably it, more active women online.

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  106. Yes, a third hour even on Tuesday would no be worthwhile. It's completely inconsistent with The CW and their primetime schedule. At least during the weekend, it would make sense. A network wanting a third hour only on specific days will be such a weird, and hurtful experiment for the network.

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  107. Semantics. The point being that The CW doesn't operate on the scale or resources as a "network" like FOX.

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  108. Standard running time for all hour-long shows is 45 minutes minus commercials which applies as an international standard.


    I get what you mean but a full hour without the ads makes it quite daunting these days, at least from how I see it. Takes a lot of dedication.

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  109. Perhaps, but it'd be difficult at this point for the CW to buy those hours back.

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  110. You mean iZombie.

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  111. But they do. Just because they're not in all of the markets as FOX is, doesn't make them a network just like FOX, or ABC or NBC.

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  112. Wait for it. Why iZombie that show was delightful and morbid.

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  113. Dude you'd want to call an actual executive or higher up not a affiliate.

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  114. Well I started out watching it. But the when iI was in the hospital I had missed an episode or two, and when I came home I had no desire to watch it. The episodes are still on my DVR list, I just don't care to revisit it.

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  115. Yes, I am sorry for the misprint. I wish i could blamb it on a blond moment but I am not blond...but i could blame it on senious citizen moment. Please excuse the error. I love I ZOMBIE very much.

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  116. The affiliates won't give them that hour back. Right now they get a nice lead in for (in my city) Law and Order SVU or (in my former home) News at 10:00. They make money off of that, sometimes more than off CW programming.

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  117. Oh yeah I remember now. You should if you have free time and are bored give it a chance, the last few episodes are particularly great.

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  118. I'll actually wait, since it's on my DVR. I want to start Daredevil first, AHS, Salem, Penny Dreadful, OUAT, etc etc. I have shows I need to start, but haven't had the time. Maybe this weekend I might be able to, not sure. 4Th of July is Saturday andI have plans with a friend on Sunday. Finally going to see Jurassic World.

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  119. Question, have you ever seen The Mist?

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  120. Daredevil is awesome. Only MCU show that really peaked my interest. Nice. Saw it a few weeks ago, it's pretty great nowhere near the original but much better than 2 and 3.

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  121. Ok. I was just curious. I'm watching it now that's why. It just came on. = ) I do really like this movie. (Except for the spiders. = /)

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  122. Here is an article from October talking about the skew of CW shows in 2014. http://www.ratingsintel.com/cw/ Supernatural may not have a majority male viewership, but it has a reasonably high percentage of male viewers.

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  123. Maybe past seasons? I checked the male skew in spottedratings: SPN(48%), The 100(53%), Flash(60%), Arrow(61%). It's skewing 2% more female now.

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  124. I know. I've heard great things about DD. (Personally saved it for summer watch) and I've waited yearsssss for Jurassic World, when it finally comes out, I don't see it opening night or weekend why?? B/c I couldn't figure out which one of my friends I actually wanted to see it with. And I didn't want to see it by myself, so i I just waited. The 2nd one was my least favorite. The original is, well...the original. Haha. But i loved the 3rd one. (I saw them all in theaters) It introduced my favorite dinosaur. = p

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  125. That too, but it doesn't change the faCt that I still know a lot of men that wAtch it or that a lot of men DON'T watch it. It's a show full of testosterone, it attracts a male audience, and if they actually stayed with the show all these years, there's no denying that they are indeed full grown men over the "tween/teen" stages. (That was the point of Both my post).

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  126. I'm confused. The CW is available everywhere in Toledo. If you don't have cable it's on 13.2

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  127. Lol you could have just seen it at once with all of them, or need be make them go through a deadly obstacle course designed to pit test their mental and physical limits and their love of Jurassic Park (sorry been playing Batman: Arkham Knight).Wait the Spinosaurus? More of a T Rex fanboy myself.

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  128. Hahahaha well some i would want to sit with and others i wouldn't, and then some would be late and i hate that! (I mean seriously there's a process when you go to the movies. Yes i'm one of those hardore moviebuffs that believes in the process, i actually have a method when it comes to big movies). Haven't played it, last one i played was Arkham City. No no no, guess again. By right you have two more guesses. = )

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  129. I'm not so hardcore about it, I even occasionally talk. Oh you should it's fantastic. Don't for PC for a bit though the port is bad.
    Pteranodon? Ceratosaurus?

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  130. Oh no, you're a talker? A omment here or there (during an exciting scene) i wouldn't mind, but if you're spitting out a full on sentence, then we'd be sitting 3 seats away from each other. Lol so serious. (I would play in on my PS3) and Pterodactyl.

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  131. If it's a theatre I'm more a here and there kinda guy, not yeah I'm talkative. Can't help it, I inherently view movies as social things. Pterodactyl isn't in Jurassic Park 3. The
    Pteranodon are. It's only for eighth gen so it'd have to be for PS4. Lol fine then I guess I'd shut up.

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  132. Wait never mind apparently that's a unofficial but commonly used synonym for
    Pteranodon.

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  133. Yes it is. (I have to go with the common, sorry) And i knowww. Sadly the PS4 is still too steep. I'm in no rush, i can wait. "Fine then i'd guess i'd shut up." LOL, yeah good call. The more you shut up, the more of my candy i'll share with you. = p But i have to go to sleep now. Have to be up in 3 hrs and 50 min.

    Oh and btw, i think this hellatus is getting to me, i am no longerdreaming of my shows, character, or actors. I'm not dreaming of being on this site, talking to my fellow fans, and guess who i dreamt about last night. Smh...we need to stop talking at night time. hahaha Facepalm.

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  134. Fair it is pricey. Hey if it's get me candy I'll gladly shut up. Who? Nighty night.

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  135. Hint: His name begins with a G and ends with an N. Haha. Goodnight.

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  136. Yeah. "Huh" that was my reaction. I woke up with this = / look on my face. Idr what we were talking about though, i woke up before i could really look at the screen. (in my dream) But there was a paragraph, that much i remember. Apparently it's not enough that i dream of my shows, now i'm dreaming of my fandom. (Facepalms in embarrassment).

    P.S. having trouble sleeping.

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  137. very interesting article. thanks.

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  138. That sucks. Apparenty it's helpful if for at least 30 minutes you don't look at any electronic or screens. F*ck if you read this I am sorry.

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  139. Hahahaha, no I got off. I got off the first time too, but I just came back on. Well either way, when I finally fell asleep it was 4ish, and i woke up at 6 with no energy whatsoever, so I missed out on what I was supposed to do today. Oh well, there's always another day. At least I got some sleep so i don't have to walk around like a corpse.

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  140. Well that sucks (can't tell you how many times I've done it). That's good because at two hours is basically like no sleep and you really do just feel like anything would be better than being awake.

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  141. True that. But now I'm regretting being where I could've been right now. Ugh. I'll shake it off. Anyways, are you going to check out Zoo tonight?

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  142. Lol fair enough. Maybe. Haven't really thought about it. It seems interesting so I might. You watching it?

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  143. Yeah I am. I just checked out the 3 min promo. I kept wondering what it was b/c everyone kept saying "Zoo! Zoo!" and I kept thinking wth is that? Lol But I just checked it out, seems interesting enough.

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  144. I'm 15 min in.

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  145. Lol completely forgot about it. How was Zoo?

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  146. It was so so. It was ok. Some of the cast i like. It was a bit slow, but not slow enough that it was boring. I'll tune in next week.

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  147. So I should try it then?

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  148. true that, forgot last time they did comedy, or if they ever did since WB days. They need to do a 1 hour block of two comedys back to back in future, paired with Jane the virgin maybe?

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  149. Oh yes editing must suck as for them. I can think of that too, it sucks when you watch a show, and think they couldn't show something, if they had more runtime, maybe then characters can appear in episodes, since theres so many episodes of VD where for instance bonnie or matt etc. suddenly are not there. But that may be more on money/budget.

    I know it sucks they have commericals now. I hate ads too when you watch online. I guess this is why people download their content and go digital in intunes, to watch in their own time.

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  150. I know it sucks as major with that, and I hate it. At this rate in 10-15 years, hour long dramas will barely reach 35 mins in runtime.

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  151. Ehhh, I'd say give it a go, i mean you COULD skip it, but i think it's worth at least a pilot watch. It won't impress you on some massive level, but it won't bore you to death either.

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  152. I don't watch FOX so I don't know about Bones, but this is not an excuse, the CW has been like this for as long as I remember. Focus on the newbies and TVD, barely anything for the rest. SPN has never got much promotion, there were years on which if it got a 2 second scene during the network promos, that was too much.

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  153. For many years, Dawn Ostroff, who ran the CW hated Supernatural and wanted it gone. She couldn't dump it because it's rating were too good. Even when she shipped it to Friday to die, it got good ratings. So she did nothing to promote SPN. By the time Pedowitz took over, SPN was pretty much keeping going under its own steam and he had a network to get on track. So he moved SPN to Wednesday, which has a huge upgrade in time slot, and turned his attention to the new shows that he needed to succeed. By now, SPN has a following that is completely devoted, so it doesn't get that much promotion and it's still like the 3rd or 4th most watched show on the network.

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  154. You didn't understand my original comment, then. I'm suggesting The CW, which such a raise in promotional budget, that they should invent in promoting even a series entering its 11th season.

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  155. screw super hero shows just give me 10 more seasons of The 100 and Clexa and i'll be happy

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