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Ratings News - 28th October 2013

Today's Early Overnight Ratings

This table shows the early overnight ratings. These ratings are normally adjusted later in the day when all the ratings have been consolidated to take into account any local preemptions and/or overruns. You can find all the final adjusted numbers in our Ratings Database. (See the About section below for details about ratings)

Some Sunday primetime shows started late in several CBS markets. The early ratings are likely to be adjusted

Early Ratings Analysis

The analysis below is based on the early household numbers and are NOT the same as the numbers that will be posted in the above table later. (See the About section below)

For more information on the Nielsen Ratings see this Wikipedia Entry.

NOTE: The opinions expressed here are NOT those of SpoilerTV but of the Author of this Article, Marc Berman.

Sunday 10/27/13 Metered Markets
Baseball is a Bigger Draw Than Football

Fox 11.7/19
NBC 7.9/13
CBS 6.7/11
ABC 3.5/ 6

-Percent Change from Year-Ago Evening – Sunday 10/28/12:
CBS: – 7, Fox: – 8, NBC: – 9, ABC: -29


“The OT” (Fox), “The World Series,” Game 4 (Fox), “Sunday Night Football” (NBC)

-Fading Fast:
“Once Upon a Time” (ABC)

-Losers (excluding repeats):
“America’s Funniest Home Videos” (ABC), “Revenge” (ABC), “Betrayal” (ABC)


-Ratings Breakdown:
Baseball prevailed over football last night, with Game 4 of “The World Series” on Fox, Boston at St. Louis, at an estimated 10.5 rating/16 share from 8-11 p.m. (with the Pre-Game at a 10.6/16). Comparably, that was seven percent above the fourth (and final) match-up between San Francisco vs. Detroit on the year-ago evening (9.8/15 on 10/28/12), which translated into 15.49 million viewers and a 4.7 rating/11 share among adults 18-49, based in the live plus same day data.

Earlier in the evening on Fox was a half-hour NFL overrun at a 16.0/28 in the 7 p.m./ half-hour (#1 for the evening), followed by post-game “The OT” at a dominant 12.9/22 at 7:30 p.m.

Over at NBC was the Green Bay Packers at the Minnesota Vikings at an estimated 9.9/16 share from 8:30-11 p.m., which opposite baseball was below average. Earlier in the evening on NBC was pre-game Football Night in America at a 1.6/ 3 at 7 p.m. (#4), a 3.3/ 6 at 7:30 p.m. (#4) and a second-place 6.7/11 in the 8 p.m. half-hour. As a reminder, results for any live sporting event are always approximate.

Outside of sports, CBS scored a typical Sunday with its combination of granddaddy “60 Minutes” (#2: 7.8/13), “The Amazing Race” (#3: 5.8/ 9), older-skewing “The Good Wife” (#3: 6.9/10) and “The Mentalist” (#3: 6.2/10), which were all close to year-ago levels.

ABC, unfortunately, bled considerably opposite the increased competition with erosion of an average 29 percent as a result of its line-up of veteran “America’s Funniest Home Videos” (#3: 3.3/ 5; -23 percent from the year-ago evening), “Once Upon a Time” (#4: 4.5/ 7; -26), “Revenge” (#4: 3.9/ 6; -30) and recent entry “Betrayal” (#4: 2.4/ 4) which dropped from failed year-ago occupant “666 Park Avenue” (3.5/ 6 on 10/28/12) by 31 percent.

Source: Nielsen Media Research

Source: Marc Berman@tvmediainsights

About the Daily Ratings

Each day (except Sunday) during the main TV Season we post the TV Ratings for the previous nights primetime shows for the major broadcast networks (ABC, CBS, CW, FOX, NBC). Cable Network ratings will be added to the Ratings Database.

The first item that gets posted (normally around 2pm GMT) is the early overnight analysis based on the early household numbers (these are not the same as the Total Viewers and 18-49 Demo numbers that are posted later).

Next, if available, we will post the Top 25 Market 18-49 Ratings to give you a rough idea of the ratings to following.

Later on (normally between 4pm-5pm GMT) we post the official early overnight Total Viewers and 18-49 Demo numbers in the table above.

Finally, later in the evening (10pm-11pm GMT) or the following day, the final adjusted ratings numbers are released, these are then posted in the Ratings Database. The Final Adjusted numbers are what we use for all our Renew/Cancellation Tables, Full Season Tables, Ratings Scorecards etc (see below)

If you are new to ratings or still confused, we recommend you read this excellent Ratings FAQ.

Additional Ratings Resources

If you’re interested in Ratings/Renewals/Cancellations then we have a number of resources here at SpoilerTV that we recommend you check out.

Our Cancellation/Renewal predictions for the current season.
Ratings Database
Historical Ratings Database for nearly all major US shows going back to their first episodes.
Full Season Tables
The current season full ratings tables for both Total Viewers and 18-49 Demos
Ratings Scorecard
See how all the shows stack up against each other in the Ratings Scorecard Table.

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