(Check out my website, www.seriesmonitor.com)
Last week's superb penultimate episode of the second season of Scandal simply demolished its previous series record for both ratings and audience. It earned a 3.2 adults 18-49 rating, and 8.87 million viewers. That's a 0.4 ratings increase on the previous ratings record, and almost 400,000 more viewers tuned in than for the previous audience record.
Last week's episode also out-rated its lead-in, Grey's Anatomy, by 0.1 of a ratings point, and fell just 100,000 viewers short of eclipsing Grey's Anatomy's 8.97 million viewer audience.
This season has seen a ratings average of 2.47 from the 21 episodes that have aired. This is incredible when you consider the fact that the first 7 episodes of the season only averaged a 2.04 rating. For the record, the last 14 episodes have averaged a massive 2.69 rating, which is an amazing increase when compared to such a quiet start to the season. A lot of this is down to ABC employing excellent marketing techniques, like the stunning Oscars promo, and increases in social media use, with Scandal being right up there with the most discussed shows in the US. Then there's the excellent storyline, superb acting, and the characters which are nothing short of fascinating
You can see the full statistics for season 2 of Scandal on this page. The graphs at the bottom demonstrate the almost meteoric rise in ratings and audience the show has seen
So the question for this poll is not what you think the rating will be, but whether or not you think Scandal will once again break its own series records. There are 4 options as you'll see below, and I'm really looking forward to seeing what your predictions are. Make sure you share your comments below, because there is bound to be plenty of those doing the rounds in peoples' minds!!
Thanks for reading, voting and commenting! Enjoy the season finale, and follow me on Twitter!
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Posted by Jimmy Ryan at Thursday, May 16, 2013 3 CommentsPolls Ratings Scandal
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