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MOVIES : The Beauty Inside Project - Synopis and Promo (feat Topher Grace and Mary Elizabeth Winstead)

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The film plot follows Alex, a 20-something guy who wakes up every day with a new face and new body – as a completely different person on the outside but the same person on the inside. Alex encounters everyday life challenges including where will he work, what adventures and troubles will he get into as well as a romantic twist. While Alex navigates through his day, he carries and uses a Toshiba Portégé® Ultrabook™ which also serves as his personal journal to document and capture his daily trials and tribulations that come with his ever-changing appearance. Alex’s Ultrabook is also an easy and quick way to identify him in each episode.

To create Alex’s changing daily appearance, a global, online casting call will launch via Facebook at http://www.facebook.com/thebeautyinsidefilm on July 24 to provide viewers in more than 15 countries a chance to audition for the film and play one of the roles of Alex.

In addition to giving viewers the chance to play a role in the film, “The Beauty Inside” will engage the audience through social media and be encouraged to connect and interact with Alex via Facebook. The film will be available online in weekly episodes starting on August 16 and continue over a six-week time period. During this time, viewers will be invited to audition for an opportunity to be featured in the film as the editing team incorporates auditions and posts that best fit into the storyline of the episodes.


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