Part 1 of the Hatfields & McCoys miniseries sets its crosshairs on ad-supported cable’s largest non-sports audience ever, delivering more than 13.9 million total viewers.
Among that crowd, 4.8 million fell in the coveted 18-49 category. And the total audience breaks 17 million when you factor in Monday night’s encore.
“With all the success we have had at History, we felt strongly for some time that we should own historical drama, and in true History fashion, we have done it, with – pardon the pun – guns a-blazin!” network president Nancy Dubuc said in touting the numbers. “We couldn’t be more proud of the entire cast and crew … from Kevin Costner, Bill Paxton, Mare Winningham, Powers Boothe, Tom Berenger, and everyone involved in truly making history!”
Read more at TVLine
